Customer Marketing Executive (Marketing)

TL;DR

Customer Marketing Executive (Marketing): Driving customer-focused initiatives to strengthen engagement and revenue growth within an existing client base with an accent on expanding network, identifying opportunities, and developing targeted campaigns. Focus on leading customer marketing programs, assessing initiative impact, and translating insights into actionable strategies for customer value and revenue.

Location: Must be based in Spain or the UK

Company

hirify.global is a company focused on strengthening engagement and revenue growth within its existing client base.

What you will do

• Develop and execute strategies to expand contact reach within existing customer accounts across various departments, brands, and regions.
• Plan and deliver mid-funnel engagement initiatives, including physical meet-ups, executive roundtables, and virtual events.
• Organize and lead 1:1 customer workshops, interpreting data insights and translating findings into compelling storytelling.
• Own all customer email communications, from monthly newsletters to targeted upsell and cross-sell campaigns.
• Lead the strategic development of customer nurturing programs based on product usage data and intent signals.
• Align regularly with Customer Success, Sales, and Revenue Operations to define expansion priorities and go-to-market plans.
• Track, analyze, and report on engagement metrics, campaign performance, and direct revenue contribution.

Requirements

• 3–4 years of experience in customer marketing, field marketing, or a related area with a solid understanding of digital marketing tactics.
• Strong communication and storytelling abilities with experience crafting engaging content and campaigns.
• Familiarity with email marketing tools (ideally Hubspot) and CRM environments like Salesforce.
• Data-driven with the ability to track campaign performance, analyze results, and refine strategies.
• Proven ability to work collaboratively with cross-functional teams to ensure integrated marketing success.
• Must be a proactive self-starter with strong organizational skills and adaptability to fast-paced environments.

Culture & Benefits

• People-prioritized company fostering a relaxed yet dynamic atmosphere.
• Work with an international and highly diverse team.
• Autonomy to make a substantial difference in the business, for customers, and within the organization.
• Access to growth and advancement possibilities.
• Learning and development allowance.
• Flexible work arrangements and support for establishing your home office.

Hiring process

• Intro Call
• Meet & Greet
• Skills Assessment
• Culture Fit Interview