Field Marketing Manager (SaaS)

TL;DR

Field Marketing Manager (SaaS): Define and orchestrate B2B marketing mix to drive demand generation and revenue growth in UKI and Nordics regions with an accent on localizing global campaigns and collaborating with sales teams. Focus on building and scaling acquisition strategies, marketing-sourced pipeline, and regional marketing effectiveness in a fast-paced SaaS environment.

Location: Hybrid in London, United Kingdom

Company

hirify.global is a global SaaS company focused on driving growth through marketing and sales collaboration in EMEA.

What you will do

• Serve as the regional expert for marketing-based demand generation and acquisition strategies in UKI and Nordics.
• Own marketing metrics including MQLs, pipeline, and closed business to drive revenue.
• Collaborate closely with regional sales leadership and global marketing teams to tailor campaigns and programs.
• Identify market and sales challenges to create targeted marketing opportunities.
• Support new market and product launches including localization and content development.
• Drive ROI through culturally informed and locally relevant marketing initiatives.

Requirements

• Location: Must be based in or near London, UK with hybrid work format.
• 5+ years experience in B2B demand generation and customer acquisition in SaaS companies.
• Deep knowledge of UKI market and marketing technology tools (Marketo, 6sense, Salesforce, etc.).
• Fluency in English required.
• Strong collaboration skills across global and regional teams.

Nice to have

• Experience in consumer-focused industries such as Retail, Health & Beauty, or Food & Beverage.

Culture & Benefits

• Hybrid work model based in London.
• Opportunity to work in a fast-growing SaaS environment with global teams.
• Collaborative and data-driven marketing culture.