TL;DR
Demand Generation Manager (Marketing): Driving and executing demand generation strategies to fuel business growth with an accent on multi-channel campaigns, marketing automation, and analytics. Focus on optimizing trial and demo generation programs, aligning sales and marketing efforts, and using data-driven insights for continuous improvement.
Location: Remote or hybrid within eligible U.S. states only (AR, AZ, CO, CT, FL, GA, ID, IL, IN, KY, MD, MI, MN, MO, NC, NH, OK, OR, TN, TX, UT, VA, WA, WI). No visa sponsorship available.
Company
hirify.global is a Salt Lake City-based company providing device management solutions through products like Deploy, Inventory, Connect, and SmartDeploy, backed by top-tier global private equity firms.
What you will do
- Develop and implement comprehensive demand generation strategies aligned with business goals.
- Plan, execute, and optimize multi-channel campaigns including digital advertising, content marketing, email, webinars, and events.
- Collaborate with marketing operations and automation teams to maximize campaign efficiency.
- Implement trial and demo generation programs to nurture leads through the sales funnel.
- Align with sales teams on lead qualification and handover processes.
- Analyze campaign performance and provide insights for continuous improvement.
Requirements
- Must be located in or eligible to work remotely from specified U.S. states only.
- Bachelor's degree in Marketing, Business, or related field.
- 5 years of experience in demand generation within B2B SaaS, Product Led Growth preferred.
- Strong knowledge of marketing automation platforms (e.g., HubSpot) and CRM systems (e.g., Salesforce).
- Proficient in data analysis and reporting tools.
- Excellent communication and project management skills.
Culture & Benefits
- 4-day work week and flexible paid time off policy.
- Equity and company match on employee deferrals.
- 100% premium coverage for medical, dental, vision, and disability insurance.
- Health savings account and wellness incentives.
- Professional development support and quarterly company values awards.
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