Senior Quantitative Marketing Analyst

TL;DR

Senior Quantitative Marketing Analyst (Marketing): Driving analytical strategy and optimizing performance marketing campaigns across SEM, Paid Social, Display, and Video channels with an accent on data-driven bidding strategies, large dataset analysis, and campaign performance optimization. Focus on designing automated bidding logic, integrating predictive models, and improving marketing efficiency through advanced analytics.

Location: Hybrid in Barcelona, Spain

Company

Leading travel subscription platform and one of the largest e-commerce businesses in Europe, revolutionizing travel booking with innovative technology and consumer insights.

What you will do

• Analyze large datasets to identify opportunities and optimize SEM and digital marketing performance.
• Design and improve automated bidding logic based on statistical models and market trends.
• Develop dashboards and monitoring tools for campaign and algorithm performance.
• Collaborate with Data Science, Data Engineering, and Product teams to embed SEM logic into production systems.
• Conduct A/B and incrementality tests to evaluate bidding strategies.
• Communicate insights clearly to technical and non-technical stakeholders.

Requirements

• Location: Hybrid work in Barcelona, Spain
• Bachelor’s or Master’s degree in quantitative fields like Mathematics, Statistics, Physics, or Engineering.
• 4+ years experience with SQL, Python/R, and BI tools.
• Strong background in quantitative analysis, data science, or related roles, preferably in travel, financial trading, or tech sectors.
• Excellent communication skills for diverse audiences.
• Proactive, organized, and able to manage priorities in a dynamic environment.

Nice to have

• Experience with Google Analytics, Adobe Analytics, or similar marketing analytics platforms.
• 5+ years in data-intensive roles focused on quantitative decision-making and optimization.
• Solid understanding of digital advertising channels and travel industry experience.

Culture & Benefits

• Competitive salary and benefits including flexible benefits, bonuses, and relocation support.
• Continuous learning opportunities with free Coursera access and leadership development.
• Hybrid home-office model focused on outcomes and work-life balance.
• Fun and inclusive work environment with social events and no dress code.
• Agile mindset with emphasis on innovation, risk-taking, and diverse teams.