Global Digital Performance Media Principal (SaaS)

TL;DR

Global Digital Performance Media Principal (SaaS): Driving demand generation and measurable business growth for SaaS technology with an accent on digital performance media strategies. Focus on optimizing campaigns across various digital channels and ensuring content discoverability through AI-powered platforms.

Location: Remote (US)

Salary: $153,800 – $192,300

Company

hirify.global creates smart software solutions that enhance efficiency and safety in construction.

What you will do

• Lead the development and execution of digital performance media campaigns across various channels.
• Oversee daily management of SEM campaigns and optimize for business targets.
• Design a precise content strategy to support customer journey acceleration.
• Set up advanced tag management solutions for accurate tracking and measurement.
• Collaborate with cross-functional teams to integrate digital media strategies with broader objectives.
• Stay ahead of digital marketing trends and AI-powered content discovery.

Requirements

• Senior-level experience in digital performance marketing for B2B SaaS.
• Proven leadership and mentoring ability.
• Deep expertise in SEM, SEO, and campaign optimization.
• Advanced knowledge of content optimization and AI-driven strategies.
• Strong data analysis skills and experience with marketing automation tools.