Senior Marketing Analyst (Fintech)

TL;DR

Senior Marketing Analyst (Fintech): Focusing on website, paid media, and email analytics, driving strategic recommendations across hirify.global. Focus on optimizing the website and digital channels as conversion engines, providing data-driven recommendations to optimize visibility and conversion.

Location: Remote, California

Salary: $140,300 – $185,000

Company

hirify.global is a data streaming platform that puts information in motion, streaming in near real-time so companies can react faster, build smarter, and deliver experiences as dynamic as the world around them.

What you will do

• Focus on website, paid media, and email analytics to optimize hirify.global’s digital channels.
• Analyze digital channel impacts on KPIs like pipeline generation and customer acquisition.
• Evaluate GEO/SEO performance across priority queries, providing data-driven recommendations.
• Partner with Finance to build CAC/LTV models, ensuring investments are tied to business outcomes.
• Ensure data governance and accuracy across web event tracking and reporting pipelines.
• Identify and execute analytically-driven recommendations in support of key business objectives.

Requirements

• 5+ years of experience in an analytics role supporting a B2B go-to-market organization.
• Bachelor’s Degree in Business, or quantitative field such as Analytics, Finance, Economics, Math, or Engineering.
• 2+ years of experience in SQL querying and analyzing website visitor data.
• Experience with modern website, marketing, and data technology stacks such as Google Analytics, Segment, Marketo, and Bigquery.
• Experience with data visualization tools such as Tableau.
• Strong communication and influencing skills, with the ability to drive agreement through intellect.

Culture & Benefits

• Remote-First Work environment.
• Robust Insurance Benefits.
• Flexible Time Away.
• Open and Honest Culture.
• Focus on Well-Being and Growth.