Growth Marketing Analyst (AI)

TL;DR

Growth Marketing Analyst (Fintech): Collaborating with growth marketing teams to measure how paid and organic marketing strategies drive acquisition, engagement, and revenue growth with an accent on understanding marketing KPIs and identifying trends, risks, and opportunities. Focus on A/B test design and execution, data quality, and building data products to monitor campaign health, continuously innovating on practices and tools.

Location: Hybrid in Lisbon, Portugal. Work Away Scheme allows working from anywhere for up to 90 days in any 12-month period.

Salary: € 32,000 - € 48,000

Company

hirify.global is a global bank payment company used by over 100,000 businesses to collect and send payments through direct debit, real-time payments, and open banking.

What you will do

• Collaborate with Growth Marketing measuring how Paid and Organic marketing strategies drive acquisition, engagement and revenue growth.
• Partner with marketing stakeholders to define and monitor marketing KPIs and identify trends, risks and opportunities in customer and campaign data to inform strategy aligned with business objectives.
• Assist marketing teams in A/B test design and execution and analysing results using statistical methods.
• Ensure data quality, accuracy and consistency across all marketing sources.
• Build data products that help to monitor the health of campaigns, continuously innovating on the practices and the tools.

Requirements

• You have a background working in (performance) marketing analytics or a marketer looking for a more data focused role.
• You have knowledge of common marketing measurement metrics, tools & methodology.
• You are a self-starter, focused on results, with a demonstrated background in using analytics to drive the understanding, growth, and success of marketing campaigns.
• You have experience with data visualisation tools and communicating findings from complex data sets in an accessible way.
• You are proficient in basic SQL.

Nice to have

• A basic knowledge of Python/R is advantageous but not essential.
• You have experience leveraging AI capabilities to enhance data analysis, automate tasks, and improve decision-making processes.

Culture & Benefits

• Wellbeing: Dedicated support and medical cover to keep you healthy.
• Work Away Scheme: Work from anywhere for up to 90 days in any 12-month period.
• Hybrid Working: Our hybrid model offers flexibility, with in-office days determined by your team.
• Equity: All permanently employed GeeCees get equity to share in our success.
• Parental leave: Tailored leave to support your life's great adventure.
• Time off: Annual holiday leave based on your location, supplemented by 3 volunteer days and 4 wellness days.