Lifecycle Marketing Manager

TL;DR

Lifecycle Marketing Manager: Execute and optimize multi-channel communications to help learners succeed on hirify.global with an accent on test-learn-optimize roadmap, newsletter and blast calendar. Focus on translating insights into shipping programs across email, mobile push, web push, and in‑app notifications, safeguard deliverability and compliance.

Location: London, United Kingdom

Company

hirify.global's mission is to empower everyone with the data and AI skills essential for 21st-century success.

What you will do

• Ensure flawless campaign production with rigorous QA.
• Personalize at scale using behavioral and lifecycle signals.
• Plan & ship lifecycle campaigns across various channels.
• Support the experimentation roadmap for CRM channels.
• Manage the comms calendar for weekly email newsletters.
• Design and improve automated journeys across onboarding, activation, and retention.

Requirements

• Bachelor’s Degree in Business, Marketing, STEM or related field.
• 2-3 years related work experience.
• Experience with Customer.io or other email systems and managing multichannel CRM campaigns.
• Working understanding of HTML + Liquid.
• Strong attention to detail with a commitment to flawless execution.
• SQL knowledge with the ability to independently pull data and generate reports.

Culture & Benefits

• Benefit from flexible working hours.
• Access a yearly learning budget for conferences & training.
• Participate in international company retreats, fostering a global team spirit.
• Yearly refreshment of your IT Equipment budget for your home working setup.
• Collaborate with a truly exceptional team.