Shopper Experience Associate Manager (Sam's Club)

Location: Bentonville, AR, USA; hybrid with 3 days in the office

Salary: $91,200–$175,000 for Zone C, $100,300–$192,500 for Zone B, or $109,400–$210,000 for Zone A, depending on work location.

Company

hirify.global develops consumer brands and focuses on growth, consumer impact, inclusion, and employee wellbeing.

What you will do

• Lead Sam’s Club shopper marketing strategy, annual planning, Joint Business Planning, line reviews, and activation calendars.
• Design and execute omnichannel campaigns across innovation, promotions, warehouse merchandising, samsclub.com, social and creator content, and in-club activation.
• Manage the Sam’s Club Connect retail media relationship and optimize insight-driven activations.
• Own digital shelf representation, discoverability, content health, search, ratings and reviews, and content optimization across Sam’s Club platforms.
• Manage shopper marketing budgets, agency scopes, investment strategies, ROI analysis, and performance reporting.
• Partner with Sales, Brand, Media, Supply Chain, Finance, business units, capability owners, data partners, and agencies to align priorities and improve execution.

Requirements

• 8+ years of professional experience, including 5+ years in CPG shopper marketing, customer or commerce marketing, eCommerce, retail media, brand marketing, or customer development.
• Proven ownership of shopper marketing budgets and commercial outcomes with P&L accountability.
• Experience with leading omnichannel retailers; Sam’s Club experience is strongly preferred.
• Demonstrated success leading full-funnel shopper programs from insights and strategy through execution, measurement, and optimization.
• Experience managing budgets and agency partners, with digital and retail media experience strongly preferred.
• Ability to balance short-term conversion and sales delivery with long-term brand equity, capability building, and profitable growth.
• Knowledge of Joint Business Planning, retailer economics, merchandising, promotions, member value, digital shelf, eCommerce, retail media, search, social and creator content, demonstrations, and in-club activation.
• Ability to define KPIs, evaluate incrementality and ROAS/ROI, optimize investments using performance data, and collaborate across functions.
• Strong communication, project management, attention to detail, curiosity, and ability to turn market and technology shifts into practical action.

Culture & Benefits

• Inclusive, values-based culture focused on professional and personal wellbeing.
• Hybrid work arrangement with 3 days in the office.
• Comprehensive health plans and a company-matched 401(k) program.
• Flexible time off, including half-day summer Fridays depending on location.
• Inclusive fertility and adoption benefits and eligibility for incentive plans.