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Чёткая ответственность за национальные кампании, работа с разными командами и крупным потребительским брендом делают эту вакансию сильной возможностью в маркетинге; быстрый темп и смена приоритетов могут добавлять нагрузки.
Высокий темп
Понятная зона ответственности
Известный бренд
Мэтч & Сопровод
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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
Associate Manager, National Retail Marketing - Modelo (Beverage Alcohol): Developing and implementing national retail campaigns and promotional programs for Modelo across off-premise and on-premise channels with an accent on shopper insights, sports partnerships, POS execution, and cross-functional marketing. Focus on managing agency relationships, campaign production timelines, retail activation budgets, and performance recaps for college sports and soccer platforms.
Location: Chicago, Illinois, United States of America. Travel under 20%; regular sitting and/or standing, extended computer work, and occasional lifting may be required.
Salary: $96,700–$148,100 per year, plus benefits including paid time off, medical, dental and vision insurance, and 401(k).
Company
hirify.global is hiring for marketing support within the Constellation Brands Beer Division portfolio, focused on the Modelo brand family.
What you will do
Develop and implement short- and long-term national retail campaigns for off-premise and on-premise channels.
Lead retail programming execution, including POS materials, promotional consumer engagement, sweepstakes, merchandise, displays, and sales support materials.
Write agency briefs, manage campaign timelines, and coordinate printing, shipping, production vendors, and deliverables.
Partner with Customer Marketing, Sales, Field Marketing, insights, brand, media, sponsorship, and digital teams to incorporate retailer and shopper feedback.
Support Modelo college sports and soccer platforms and recap campaign performance to optimize future programs.
Manage assigned budget responsibilities, including purchase orders, invoice tracking, forecasting, and finance meetings.
Requirements
Bachelor’s degree required, preferably with a marketing emphasis.
At least 4 years of progressive experience in trade marketing, brand marketing/management, or agency roles within a CPG organization; beverage alcohol experience and knowledge of the three-tier distribution system are preferred.
Strong financial acumen in budget management and related processes.
Effective written, oral, and presentation communication skills.
Organization, attention to detail, proofreading and copy-editing ability, and comfort with tactical execution.
Ability to build relationships with internal and external stakeholders, manage multiple projects, take initiative, adapt to changing priorities, and work with urgency.
Maturity and responsibility to work successfully within the beverage alcohol industry.
Advanced knowledge of Microsoft Office, including PowerPoint, Excel, Word, Outlook, Teams, and SharePoint.
Nice to have
Agency management experience with a record of achieving company goals and objectives.
Experience marketing to Hispanic or multicultural consumers and trade; business-level Spanish fluency is a plus.
Shopper marketing, trade marketing, or retail activation experience.
Sports marketing, sponsorship activation, or fan engagement experience.
Strong creative judgment and ability to provide actionable feedback on marketing materials.
Culture & Benefits
Fast-paced, action-oriented environment with changing priorities and critical timelines.
Cross-functional collaboration with marketing, sales, finance, insights, agency, and field teams.
Full-time employment with paid time off, medical, dental and vision insurance, and 401(k) for eligible employees.
Travel is expected to remain under 20%.
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