Junior CRM Specialist (Braze)

Location: UAE, fully remote

Company

hirify.global provides global mobile connectivity through eSIM-based data service for travelers.

What you will do

• Build, test, schedule, launch, and report on CRM campaigns across email, push notifications, and in-app messaging.
• Manage campaign operations from briefing and setup through QA, launch, and performance reporting.
• Support the migration to Braze, including campaigns, templates, segments, and automated journeys.
• Create behavioral and lifecycle-based customer segments and develop journeys for onboarding, activation, engagement, repeat purchase, retention, loyalty, and reactivation.
• Perform detailed QA covering audiences, exclusions, journey logic, personalization, translations, links, tracking, and technical setup.
• Build and update email templates with HTML and Braze Liquid, monitor CRM metrics, support A/B tests, and coordinate with copy, design, product, and data teams.

Requirements

• 1–2 years of experience in CRM, lifecycle marketing, email marketing, or a similar hands-on role.
• Experience building automated lifecycle journeys or campaigns.
• Hands-on experience with a marketing automation platform such as Braze, Klaviyo, or CleverTap; Braze is preferred.
• Strong ownership, reliability, deadline management, and attention to detail when working with audiences, campaign logic, personalization, and customer-facing content.
• Analytical mindset and confidence working with campaign metrics and customer data.
• Clear communication, proactive problem-solving, willingness to investigate issues, openness to feedback, and motivation to improve.
• Ability to work independently while collaborating effectively in a fully remote team.
• Excellent written and verbal English.

Nice to have

• Familiarity with onboarding, activation, churn prevention, win-back, and repeat-purchase CRM use cases.
• Basic HTML, SQL, A/B testing, control groups, and campaign performance analysis experience.
• Familiarity with mobile apps and app-based customer journeys.
• International experience working with a global user base.

Culture & Benefits

• Fully remote contractor/freelance position; payment is handled through direct invoicing, with taxes managed in the country of residence.
• Hardware required for productive work.
• $500 one-off home office equipment budget.
• Learning and development budget of up to $1,000 annually.
• $200 non-expiry yearly Flex credit for data, hotspot, and calls, plus a supportive, diverse, and inclusive team.

Hiring process

• Candidates are expected to relate to at least 70% of the traits described in the company’s Core Traits Manifesto.