Senior Product Marketing Manager (Fintech)

Location: New York City, United States; hybrid role requiring 4 days per week in the New York City office

Salary: $180,000–250,000 per year

Company

hirify.global builds clearing and treasury infrastructure for banks, PSPs, EMIs, and digital asset platforms; its operational model has been running since 2023 and the company has applied for a U.S. national trust bank charter.

What you will do

• Own positioning and messaging for clearing, accounts, FX, and treasury products across banks, PSPs, EMIs, and digital asset platforms.
• Build sales enablement materials including pitch decks, one-pagers, due diligence answers, battlecards, and objection handling.
• Plan and run launches end to end, including new currencies, corridors, treasury features, and the U.S. launch after charter approval.
• Conduct customer and prospect conversations, win/loss reviews, case studies, and joint marketing initiatives.
• Partner with product managers on roadmap, pricing, and launch timing, and collaborate with sales, leadership, brand, content, and events.

Requirements

• 6 years of product marketing experience across payments, banking, treasury, fintech, or financial infrastructure.
• Genuine understanding of money movement, including correspondent banking, clearing and settlement, FX, and liquidity.
• Deep knowledge of the market, buyers, and competitors.
• Experience owning launches from positioning through sales enablement and go-live.
• Experience creating sales materials that teams have used, including decks, one-pagers, battlecards, and objection handling.
• High agency and structured execution, including setting up introductions and interviews and building systems.
• Comfort working with imperfect information, challenging assumptions, and making decisions independently.
• Consumer or growth marketing backgrounds without complex B2B product experience are not suitable; the role is hands-on and does not involve primarily managing a team.

Nice to have

• Marketing experience with regulated or institutional buyers where trust and diligence influence purchasing decisions.
• Experience at a bank, correspondent, PSP, EMI, or core banking provider.
• Experience marketing API or infrastructure products to technical and commercial buyers.
• Experience with U.S. market launches or regulated launches.

Culture & Benefits

• Flexible vacation policy, private healthcare, and employee stock ownership.
• Flexible working and autonomy in a fast-moving, hands-on environment.
• Two annual pay-it-forward days for volunteering.
• Three wellness days every quarter.