Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Location: San Francisco, CA; New York, NY; Portland, OR; or remote within Canada or the United States. Office or remote work is available.
Salary: $171,000–$213,700 USD for employees in New York City, Los Angeles, Seattle, or the San Francisco Bay Area; $153,900–$192,300 USD for other US locations; $161,100–$201,900 CAD for Canadian employees.
Company
Mercury provides financial products and services for ambitious companies, including lending products that help businesses access growth capital.
What you will do
- Shape the marketing strategy for Mercury’s lending business by identifying market opportunities, target audiences, competitive positioning, and priorities.
- Lead customer research and competitive analysis to uncover unmet needs and influence product and business decisions.
- Own positioning and messaging for lending products, translating complex financial concepts into clear customer-facing stories.
- Lead go-to-market strategy for new lending capabilities and initiatives in partnership with Product, Credit, Growth, and Revenue.
- Build scalable go-to-market motions with Sales, Relationship Management, and Growth to drive adoption and expand financing access.
- Use customer feedback, performance data, and business results to improve marketing strategy and identify growth opportunities.
Requirements
- 8+ years of professional experience, including 5+ years in product marketing, with a record of owning meaningful product and business outcomes.
- Experience developing and owning go-to-market strategy for a product or business line, including decisions about where to play, how to win, and what to prioritize.
- Strong product marketing fundamentals across customer research, competitive analysis, positioning, messaging, and product launches.
- Strong commercial judgment and the ability to connect product marketing decisions to acquisition, adoption, revenue, and measurable business impact.
- Ability to become deeply knowledgeable about complex products, translate technical concepts into compelling stories, and use product insights to inform strategy.
- Ability to influence senior cross-functional partners, set direction independently, build alignment, and execute effectively in ambiguous environments.
Nice to have
- Experience in lending, business financing, B2B fintech, financial services, or another complex product category.
Culture & Benefits
- Work with senior leaders across Product, Credit, Marketing, and Revenue while shaping a growing business area.
- Total rewards include base salary, equity through stock options or RSUs, and benefits.
- Salary ranges are adjusted according to experience, expertise, geographic location, and internal pay equity.
- Mercury is committed to diversity, belonging, equal employment opportunity, and reasonable recruitment accommodations.
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