Field and Channel Marketing Manager - ANZ

Location: Sydney, Australia. Occasional travel within the ANZ region is required.

Company

hirify.global develops an identity security platform for human, machine, and AI-agent identities across on-premises and cloud environments, serving more than 1,000 customers including Fortune 100 companies.

What you will do

• Own the ANZ field and channel marketing plan with regional sales leadership and global marketing.
• Plan and execute trade shows, roundtables, lunch-and-learns, and other regional events, including pre- and post-event operations.
• Partner with sales leaders to drive event attendance, meetings, opportunities, and post-event conversion.
• Develop joint marketing activities with reseller and distribution partners to grow partner-sourced pipeline and revenue.
• Measure pipeline, cost per meeting, cost per lead, opportunity conversion, and campaign ROI to optimize programs and regional marketing spend.
• Localize campaigns and content with Alliances, Digital Marketing, Product Marketing, ABM, sales, and channel stakeholders.

Requirements

• 3–5 years of experience in B2B field marketing and/or channel marketing, ideally in SaaS or technology.
• Hands-on experience running events and partner marketing programs end to end, including logistics and vendor management.
• Experience with Salesforce, HubSpot, and integrated marketing tools, plus the ability to analyze field marketing performance metrics.
• Strong understanding of the B2B sales pipeline and funnel.
• Excellent written and verbal English communication skills, with the ability to build relationships and drive results across teams and time zones.
• Strong organization and attention to detail, with the ability to manage multiple programs simultaneously.
• Comfort and fluency using modern AI tools such as Claude and ChatGPT, with a track record of applying them to improve quality and speed.

Nice to have

• Experience in cybersecurity.

Culture & Benefits

• Work in a fast-moving, innovative, and collaborative identity security company.
• Collaborate with regional and global sales, marketing, product, alliances, and channel teams.
• Travel occasionally within the ANZ region.