Binance Accelerator Program - CRM Operations (APAC Based) (Web3)

Location: Remote-first, with locations in Hong Kong, Malaysia, Singapore, Taiwan, and the United Arab Emirates; work-from-home availability may vary depending on the role and team.

Company

Binance operates a global blockchain ecosystem offering cryptocurrency trading, finance, payments, education, research, and digital-asset services.

What you will do

• Execute reward hub initiatives to improve key user conversion metrics.
• Support customer inquiries, improve chat efficiency, and reduce total resolution time to at least 12 hours.
• Improve communication processes and standard operating procedures.
• Deliver activities for business units and local markets based on user characteristics.
• Execute localisation processes and global campaigns, including routine campaigns for active users to increase DAU and MAU.
• Optimise dashboards, analyse data to identify key barriers, and manage features supporting company-wide user communications.

Requirements

• Relevant experience in digital marketing planning and execution in the technology, gaming, internet, or e-commerce sectors.
• Bilingual English and Mandarin is required for coordination with overseas partners and stakeholders.
• Ability to work independently, exercise sound judgment, and demonstrate strong initiative.
• Excellent problem-solving skills, attention to detail, and a results-oriented mindset.

Nice to have

• Experience implementing and configuring marketing automation or CRM platforms such as Braze, Salesforce Marketing Cloud, HubSpot, or similar systems.
• Strong interest in and understanding of crypto, blockchain, and technology industries, with the ability to adapt to market developments and apply current digital marketing trends.
• Demonstrated success growing and managing a user base through digital marketing strategies, tools, and techniques for customer engagement, nurturing, and retention.

Culture & Benefits

• Three- to six-month internship through the Binance Accelerator Program for early-career talent.
• Opportunities for networking, professional development, career growth, and continuous learning.
• Remote-first, work-from-home arrangement, subject to the nature of the role and team.
• Work in a user-centric global organisation with a flat structure, autonomy, and a results-driven environment.
• Competitive salary and company benefits.

Hiring process

• Application materials may be reviewed with the support of artificial intelligence tools; final hiring decisions are made by humans.
• Submitting an application acknowledges that the candidate has read the Candidate Privacy Notice.