Manager Ecommerce - TikTok Shop (Ecommerce)

Location: El Segundo, California, United States; in-office Monday–Thursday and work from home on Fridays

Salary: $126,000–$150,000 annual base pay

Company

hirify.global is a global toy and family entertainment company whose portfolio includes toys, content, consumer products, digital experiences, and live experiences.

What you will do

• Own TikTok Shop revenue, growth, conversion, AOV, profitability, forecasts, commercial plans, assortment, promotions, launches, and inventory planning.
• Lead the external agency, set KPIs and deliverables, challenge recommendations, and retain internal ownership of the business.
• Manage TikTok Shop operations across catalog, merchandising, campaigns, affiliates, creators, livestream commerce, content, storefronts, and platform tools.
• Partner with content, media, creator, and brand teams to improve traffic and conversion.
• Own reporting and analytics across GMV, conversion, AOV, ROAS, CAC, margin, profitability, and creator and affiliate performance.
• Build the internal operating model, processes, playbooks, technology, and data needed to transition from agency-managed execution to an internally operated business.

Requirements

• 8+ years of experience in ecommerce, marketplaces, social commerce, or digital growth, including at least 3 years working with TikTok.
• Demonstrated commercial ownership of revenue and business performance.
• Strong analytical skills and the ability to turn performance data into commercial actions.
• Experience managing agencies or external partners while retaining internal business ownership.
• Strong understanding of GMV, conversion, AOV, ROAS, CAC, margin, and profitability.
• Experience with creator commerce, affiliates, livestreaming, and social content.
• Demonstrated ability to build and scale new digital capabilities.
• Comfort moving between strategy, analytics, partner management, and hands-on execution.

Nice to have

• Hands-on experience operating TikTok Shop or a comparable marketplace or social commerce platform.

Culture & Benefits

• Flexible hybrid work model with four in-office days and work from home on Fridays.
• Collaborative, innovative, and performance-driven working environment.
• Comprehensive benefits and competitive total pay programs.
• Inclusive workplace focused on belonging, accountability, ownership, and employee wellbeing.