Sr. Field Marketing Manager, North America

Location: Remote; Rochester, NY, USA. Approximately 25% travel expected.

Salary: $111,800–$167,700 annually, with a listed midpoint of $139,800.

Company

hirify.global provides an autonomous knowledge platform that unifies data, knowledge, and business context for enterprise intelligence across on-premises and cloud environments.

What you will do

• Own sourced and accelerated pipeline targets for assigned North American industry verticals with sales leadership and Revenue Operations.
• Develop and execute always-on account-based marketing programs across events, paid media, content, email, and executive engagement.
• Build buying committee maps for priority accounts and engage economic buyers, technical evaluators, and business sponsors.
• Plan and measure executive roundtables, industry events, trade shows, and virtual programs based on attendance and pipeline ROI.
• Partner with sales teams on account planning, pipeline reviews, quarterly business reviews, and deal strategy.
• Coordinate with Product Marketing, Brand, Partner Marketing, and Revenue Operations; analyze attribution and continuously optimize program performance.

Requirements

• 7+ years of B2B enterprise field marketing or demand generation experience, including ownership of a sourced pipeline target.
• Hands-on ABM experience covering named-account list development, buying committee mapping, multichannel program execution, and intent data interpretation.
• Proven partnership with field sales teams in account planning, QBRs, and deal strategy.
• Deep familiarity with at least one vertical: Financial Services, Healthcare & Life Sciences, Telecommunications, Manufacturing, Retail, or Public Sector.
• Experience with ABM and intent data platforms such as Demandbase, 6sense, or equivalent.
• CRM and marketing analytics reporting skills for measuring ROI, tracking pipeline contribution, interpreting attribution data, and optimizing campaigns.
• Familiarity with enterprise data, analytics, AI, cloud infrastructure, or SaaS platforms for technically sophisticated enterprise buyers.
• Strong project management and cross-functional collaboration skills, with the ability to manage multiple programs and stakeholders simultaneously.
• Bachelor’s degree in Marketing, Business, or a related field, or equivalent experience.

Culture & Benefits

• Flexible work model supporting decisions about how, when, and where work is performed.
• People-first, inclusive culture focused on well-being and professional growth.
• Benefits generally include healthcare, life and disability insurance, a 401(k) retirement savings plan, and time-off programs.
• Permanent employees may participate in an annual incentive plan based on company and individual performance.