fintechanalyticsperformance marketingproduct marketinggrowth marketinggo to marketexperimentationb2b2c
Вакансия из Hirify Global, списка международных tech-компаний Для мэтча и отклика нужен Plus
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$150к-208к/год
$150к$180кмедиана$210к
По похожим ролям (50) ~ $180к/год
На СНГ рынке: $4.5к/мес ($3.5к - $6.3к)
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Четко определенная роль с высокой зоной ответственности в крупном финтех-проекте, предполагающая активное кросс-функциональное взаимодействие.
Трендовый домен
?Четкие обязанности
Расширенный соцпакет
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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
Sr. Growth Product Marketing Manager, Chime Enterprise (Fintech): Driving measurable growth across Chime Enterprise's B2B2C funnel, from eligible-employee enrollment through funding, direct deposit, and early retention, with an accent on experimentation, qualified acquisition, and product marketing. Focus on building scalable partner launch playbooks, optimizing employer landing pages and eligibility flows, and translating constrained-cohort analysis into growth decisions.
Location: New York, NY, USA, or San Francisco, California, United States. The role follows an in-office policy of four days per week with Fridays from home for employees near an office.
Salary: $150,000–$208,000 USD base salary, with potential bonus(es), equity, and benefits for full-time employees.
Company
hirify.global is a financial technology company providing consumer banking services and financial wellness tools, including hirify.global Workplace for employer partners.
What you will do
Own the end-to-end growth strategy and outcomes for hirify.global Enterprise's employee-side B2B2C funnel, from opportunity sizing through roadmap delivery.
Lead experimentation across worksite awareness, enrollment, funding, direct deposit, and early retention, including landing pages, eligibility flows, and in-product onboarding.
Design experiment reads for partner-sized cohorts and decide what to scale, iterate, or sunset.
Own incentives, promotions, and offers that balance enrollment cost, activation quality, and long-term value within partner and compliance guardrails.
Lead go-to-market for employer launches and create reusable playbooks, campaign kits, and reporting for Sales, Customer Success, and GTM/Ops.
Track performance against goals and translate results into briefs and recommendations for Enterprise and Growth Marketing leadership.
Requirements
8+ years of experience in growth marketing, product marketing, performance marketing, or a related role, depending on level.
Proven experience driving measurable growth through experimentation and optimization, including end-to-end ownership of a funnel metric.
Experience marketing to end users through a partner, employer, or channel relationship, such as B2B2C, workplace or benefits marketing, marketplace, or embedded distribution.
Comfort operating when the audience or channel is not fully controlled.
Strong analytical skills, including defining success metrics, tracking performance, extracting insights, and reasoning about statistical confidence with constrained sample sizes.
Experience partnering with Product, Engineering, Analytics, Sales, and Customer Success.
Strong storytelling, communication, and executive communication skills, with the ability to translate insights into action and influence internal stakeholders and external HR partners.
Nice to have
Experience in HR technology, benefits, payroll, or earned wage access.
Familiarity with Looker, Braze or Customer.io, and web experimentation platforms.
Comfort operating in a regulated environment.
Culture & Benefits
Four days per week in the office and Fridays from home for employees near an office; a fully remote program is also available for eligible employees.
Health, financial, wellbeing, backup care, and subsidized commuter benefits.
Generous vacation, company-wide paid days off, and an annual wellness stipend.
Up to 22 weeks of paid parental leave for birthing parents and 12 weeks for non-birthing parents, plus family planning reimbursement.
Inclusive, entrepreneurial culture focused on financial progress, accountability, collaboration, and integrity.
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