Global Director, Field and Channel Marketing (Cybersecurity)

Location: Remote within the US; also based in Seattle, WA, Miami, Florida, or Cork, Ireland. Travel up to 50% when required.

Company

hirify.global provides network security and intelligence, endpoint protection, multi-factor authentication, and secure Wi-Fi products and services for security resellers, service providers, and their customers.

What you will do

• Manage the global Field, Partner, and Events Marketing organizations and lead integrated marketing planning aligned with sales strategy, product lines, and partner segments.
• Develop partner acquisition, demand generation, end-user, and account-based marketing programs that generate pipeline, new-logo acquisition, partner growth, and customer engagement.
• Build partner relationships and guide short- and long-term engagement plans with sales teams, channel partners, distributors, and key accounts.
• Lead online and offline event strategy, including industry, trade, user-group, company, and partner events.
• Translate annual marketing goals into quarterly targets, initiatives, metrics, and a rolling 90-day activity and event calendar.
• Manage MDF and marketing budgets, including spending, forecasting, reporting, accruals, expenditures, and vendor management.

Requirements

• Experience in channel marketing with a deep understanding of channel and distribution.
• Experience developing direct marketing and demand generation programs, with in-depth knowledge of online and email marketing and Account Based Experience.
• Experience partnering with sales on account-based approaches and building measurable partner marketing plans.
• Experience planning and executing events, building systems and processes for scale, and managing MDF and regional marketing budgets.
• Strong leadership experience managing and developing high-performing teams.
• Results-oriented, collaborative approach with the ability to drive projects forward amid shifting priorities in a matrixed organization.
• Strong project management, organizational, written, and verbal communication skills, with the ability to meet deadlines under pressure.
• Experience using CRM systems; Salesforce.com is preferred.
• 10+ years of proven work experience with an ideal mix of marketing, strategic, technical, and business experience.
• BA/BS degree preferred, or an equivalent combination of education and experience.

Culture & Benefits

• Remote and office-based work options are available, with the role restricted to remote work within the US when remote.
• Regular collaboration with sales leadership, marketing leadership, direct reports, partners, and distributors.
• Work in a customer- and employee-focused culture guided by Accountability, Community, Belonging, Action, Innovation, and Customer-Centric values.
• Travel may be required up to 50% of the time.
• Equal employment opportunity employer participating in E-Verify and providing reasonable accommodation during the application process.