AI GTM Account Executive

Location: San Francisco office with an office-centric hybrid schedule; in-office days are Monday, Tuesday, and Thursday. Most employees may work from home on Wednesdays; Friday remote work depends on the role and partnering teams.

Base salary: $203,000–$231,000 annually. On-Target Earnings: $290,000–$330,000, including performance-based sales incentive pay. Additional equity and benefits may apply.

Company

Asana is a platform for human and AI collaboration used by teams worldwide to manage important goals and work.

What you will do

• Partner with Account Executives as a co-prime on AI opportunities, owning commercial strategy, pitch development, business cases, and customer engagement through close.
• Advise account teams and customers on AI Studio, AI Teammates, Dash, and Stack AI positioning, packaging, pricing, and ROI.
• Develop talk tracks, qualification guidance, pitch materials, and scalable enablement for new AI products.
• Identify high-impact AI use cases, run proof-of-value pilots, and establish ROI metrics before deal close.
• Present AI strategy to senior and C-level executives and connect Asana’s roadmap to digital transformation goals.
• Share regional AI trends, customer feedback, objections, opportunities, and risks with sales, Product, Product Marketing, and R&D teams.

Requirements

• 8+ years of experience in a commercial, customer-facing sales or overlay role such as Account Executive or Sales Specialist, with a record of driving revenue.
• Strong fluency in AI concepts including LLMs, agents, context management, MCPs, and generative AI, with the ability to translate technical value into business ROI.
• Experience developing compelling commercial narratives and pitch materials aligned with customer pain points.
• Executive presence and confidence leading strategic workshops and presenting AI strategy to C-suite stakeholders.
• Analytical approach to commercial deal structures, ROI modeling, pricing, and packaging.
• Experience building scalable enablement assets and training sales teams.
• Adaptability in fast-paced environments with evolving priorities and new product introductions.
• Strong cross-functional partnership skills across sales and technical teams, plus curiosity about AI tools and emerging technologies.

Culture & Benefits

• Office-centric culture with hybrid work practices and collaboration across a global team.
• Mental health, wellness, and fitness benefits.
• Career coaching and support, inclusive family-building benefits, and long-term savings or retirement plans.
• In-office culinary options accommodating dietary preferences.
• Benefits may vary by role, country, and local regulations.