Marketing Executive - Canterbury Universities & Colleges

Location: University of Kent, Canterbury, United Kingdom. The role is onsite initially and can become hybrid after successful completion of the probation period.

Salary: £35,000 per year. Full-time, 40 hours per week.

Company

hirify.global UK&I's Chartwells business provides catering and support services to schools, colleges and universities across the UK.

What you will do

• Develop, coordinate and deliver a tailored marketing plan for the university campus.
• Plan and deliver campaigns and promotions to increase sales, participation and engagement.
• Create social media, digital communications and creative marketing materials, including using Canva.
• Support food concept, pop-up, menu, hospitality and campus event launches, including Freshers, Open Days, Applicant Days and Graduation.
• Gather audience insight through student and customer engagement, surveys and focus groups.
• Monitor campaign performance, measure sales, average transaction value, participation and customer satisfaction, and report campaign impact and ROI.

Requirements

• Excellent written and verbal communication skills.
• Strong numerical and analytical abilities, including the ability to analyse information and turn insights into action.
• Confidence using social media channels to communicate with different audiences.
• Good knowledge of marketing planning and creative tools, including Canva.
• Commercial mindset and understanding of campaign performance measurement.
• Excellent organisation and planning skills.
• Ability to build positive relationships with students, customers, the Students’ Union, student societies, postgraduate and international student communities, clients and operational stakeholders.
• Proactive, collaborative can-do attitude, high standards and a passion for quality work.

Nice to have

• A degree related to Marketing or Communications.

Culture & Benefits

• Full-time campus-based role with the possibility of hybrid working after successful completion of probation.
• Free meals and a contributory pension scheme.
• Career development through Career Pathways and MyLearning programmes.
• Digital GP access for the employee and immediate family, plus wider healthcare benefits.
• Travel, retail, cinema, wellness and exercise discounts, with selected offers shareable with friends and family.