Founding Growth Marketer (AI)

Location: New York, New York, United States; five days per week in the Lower East Side office

Base pay: $150K–$200K plus equity

Company

hirify.global is an AI-native legal technology platform that unifies legal data, powers end-to-end workflows, and helps in-house legal teams deliver measurable business value.

What you will do

• Co-create the 2027 marketing strategy with the executive team, own growth metrics, and track business progress.
• Own pipeline generation end to end, including targets, budget allocation, reporting, and investment cases for new channels.
• Build a single source of truth across the website, CRM, and advertising platforms, separating sourced and influenced pipeline through closed-won revenue.
• Run experiments across audiences, channels, messaging, offers, and landing pages, making a decision after each test to scale, fix, or stop it.
• Turn events, executive dinners, and webinars into measurable pipeline through ICP prioritization, automated invitations and follow-up, and ROI measurement.
• Establish marketing operations including lead routing, Sales handoff SLAs, nurture programs, leadership dashboards, AI tooling, automation, and creative-partner management.

Requirements

• 5+ years of experience in growth, demand generation, or performance marketing, ideally including an early marketing role at a high-growth B2B startup selling to sophisticated buyers.
• Experience building channels from zero and scaling them, with pipeline, CAC, and payback metrics that can be explained.
• Strong quantitative skills: independently building dashboards, reading data, explaining changes, and making decisions based on results.
• Hands-on experience connecting advertising platforms, website analytics, and a CRM such as Salesforce, HubSpot, or similar to optimize for qualified opportunities and revenue.
• Experience partnering with enterprise Sales teams on account-based programs and generating leads that account executives want to work.
• Regular use of AI, automation, and tools such as Clay to increase leverage with a small team.
• Creative experimentation skills and judgment about campaigns that could damage the trust of legal buyers.
• High agency and low ego, with willingness to write emails, build landing pages, and QA tracking independently.

Nice to have

• Experience in legal tech, legal operations, or building products used by in-house legal teams.

Culture & Benefits

• Early-stage, greenfield environment with high autonomy, high ownership, flexibility, and curiosity.
• Five days per week working from the Lower East Side office; dogs are welcome.
• Comprehensive health, dental, and vision insurance; HSA available depending on plan selection; 401(k).
• 12 weeks of paid parental leave and flexible time off with 20+ PTO days.
• Annual learning and development stipend, plus a technology stipend with unlimited spending on AI tooling.
• Daily lunch for in-office team members.