Digital Media Strategy and Planning Specialist

Location: Work from home in California, Los Angeles

Expected compensation: $54,000–$68,000 USD annually.

Company

hirify.global is a global live entertainment company operating Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship.

What you will do

• Support data-driven, multi-channel digital media planning across direct, paid search, social, and programmatic channels.
• Set up and traffic campaigns, coordinate creative delivery and vendors, and perform launch QA across platforms.
• Partner with media buyers on campaign actualization, invoicing, reporting, and third-party performance reports.
• Track campaign tasks, deadlines, live dates, and creative delivery timelines in Asana.
• Monitor top-line media metrics, suggest optimizations, and stay informed on platform and industry developments.
• Validate AI and dashboard insights against platform data and tour context, explaining metric changes and flagging missing context.

Requirements

• Bachelor’s degree in Marketing, Business, or a related subject.
• 2+ years of experience in digital paid media; offline media experience is a plus.
• Experience with at least one major media platform or tool, including CM360, Google Ads, SA360, Meta Business Manager, TikTok, Snapchat, Pinterest, X, The Trade Desk, DV360, or Asana.
• Foundational knowledge of media math and the digital media landscape.
• Proficiency in Microsoft Excel, including formulas, pivot tables, and lookups.
• Strong accuracy, attention to detail, verbal and written communication, and ability to collaborate across teams.
• Comfort using AI tools and dashboards, with judgment to check outputs before sharing.
• Ability to work effectively in a fast-paced, high-volume environment and active interest in online advertising and industry trends.

Nice to have

• Offline media experience.
• Agency experience.

Culture & Benefits

• Full-time employment with work-from-home arrangements in California, Los Angeles.
• Medical, vision, dental, mental health benefits, and access to FSA or HSA programs.
• Paid time off, paid holidays, sick time, personal days, and free concert tickets.
• 401(k) with company match and stock reimbursement program.
• Caregiver leave, baby bonuses, and fertility, adoption, foster, or surrogacy support.
• Career development programs, tuition reimbursement, student loan repayment, volunteer time off, and crowdfunding match.