Назад
Company hidden
9 дней назад

Digital Engagement Specialist

70 000 - 80 000$
Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Digital Engagement Specialist (B2B Marketing): Developing integrated digital engagement strategies, webinar programs, email campaigns, social campaigns, and content activation for customers, prospects, partners, and industry audiences with an accent on audience-focused experiences, demand generation, and performance measurement. Focus on coordinating webinars from concept through follow-up, translating thought leadership into multi-channel campaigns, and optimizing engagement through analytics.

Location: Remote, United States

Salary: $70,000–$80,000 per year, commensurate with experience.

Company

hirify.global develops data-centric emergency services solutions that help communities prepare for, respond to, and recover from critical events.

What you will do

  • Develop integrated digital engagement strategies connecting email, social, webinars, landing pages, content, and calls to action.
  • Own webinar planning and execution, including topics, formats, speakers, promotion, delivery, follow-up, and measurement.
  • Develop email campaigns and audience journeys supporting webinars, thought leadership, product initiatives, events, and other communications.
  • Coordinate social campaigns and activate webinars, research, thought leadership, and long-form content across digital channels.
  • Create campaign briefs, channel plans, landing-page and conversion strategies, and coordinate required creative assets.
  • Establish KPIs, track campaign and channel performance, report results, and optimize audiences, messaging, timing, content, and channels.

Requirements

  • 4+ years of experience in digital marketing, communications, content marketing, campaign management, events, webinars, email marketing, or related disciplines.
  • Experience developing and executing integrated digital campaigns.
  • Strong understanding of email marketing, social media, webinars, content marketing, and digital engagement.
  • Excellent writing, editing, and communication skills.
  • Strong project management and organizational skills.
  • Experience working with multiple stakeholders and cross-functional teams.
  • Experience with email marketing platforms, webinar platforms, social platforms, marketing automation, and analytics.
  • Ability to translate business objectives into audience-focused digital experiences and understanding of B2B marketing and demand generation.

Nice to have

  • Prior experience in the public safety industry, including government, law enforcement, fire, EMS, emergency management, or justice.
  • Experience supporting complex, high-consideration buying cycles.
  • Familiarity with CRM and marketing automation platforms such as Salesforce, Marketo, HubSpot, Microsoft Planner, or Adobe.

Culture & Benefits

  • Remote role with a comprehensive employee benefits package.
  • Medical, dental, vision, life and disability coverage, paid time off, a 401(k) retirement plan, and flexible spending accounts.
  • Paid parental leave, personal and professional training resources, employee discounts, legal support, pet insurance, identity theft protection, and mental health resources.
  • Equal opportunity employer with accommodations available for candidates with disabilities; drug-free workplace.

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