Sr. Marketing Manager, Enterprise ABM

Location: New York, NY / Manhattan, New York, United States; hybrid role with 3 days per week in the NYC office.

Salary: $140,000–$155,000 USD base pay annually, plus incentive bonus, stock options, and benefits.

Company

hirify.global provides specialty substance use care and AI-enabled mental health support for employers, health plans, and their members.

What you will do

• Design and run tiered account-based marketing programs for priority employer accounts, including one-to-one programs and scaled initiatives.
• Build account plans covering buying groups, persona-specific messaging, touchpoint sequences, account selection, and prioritization.
• Coordinate employer programs with Business Development, Sales, Channel Marketing, Product Marketing, Events, and partner teams.
• Own contact-based advertising, paid media strategy and spend, website priorities, buyer-conversion analytics, and commercial marketing planning.
• Report on account engagement, progression, and conversion using attribution and reporting systems.
• Apply AI, intent signals, engagement data, and relationship signals to improve account research, personalization, follow-up, and prioritization.

Requirements

• 7+ years of experience in B2B marketing, including 3+ years designing and running ABM programs for enterprise accounts.
• Demonstrated success opening and advancing conversations in long, multi-stakeholder sales; experience with HR, benefits, or healthcare buyers is strongly preferred.
• Hands-on experience with contact-based and account-based advertising platforms, paid media, and web analytics.
• Experience coordinating with channel or partner marketing teams across shared accounts.
• Working knowledge of Salesforce and HubSpot, including building personal reports.
• Ability to lead peers and sellers without direct authority, establish operating rhythms, maintain plans, and ensure accountability.
• Hands-on use of AI tools and curiosity about applying them to marketing work.

Culture & Benefits

• Full-time employment with a hybrid, collaborative working environment.
• Medical, dental, and vision coverage, plus a 401(k) plan with a 3% match.
• Unlimited PTO, 10 paid holidays, and company-wide “Me Time” days.
• Paid maternity, paternity, and new-parent leave; reproductive and family planning care.
• Equity package, wellness reimbursement, annual learning and development stipend, and substance use support for employees and family members.
• Visa sponsorship is not available for this position.