salesforcehubspotb2b marketingmarketing automationdirect mailaudience segmentationaccount based marketinglinkedin advertisingpersonalized landing pages
Вакансия из Hirify Global, списка международных tech-компаний Для мэтча и отклика нужен Plus
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Зарплата и рынок
$95к-119к/год
$91к$130кмедиана$160к
По похожим ролям (50) ~ $130к/год
На СНГ рынке: $3.1к/мес ($2.4к - $3.5к)
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Хорошая вакансия
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Это четко очерченная senior-роль в ABM в продуктовой компании с ответственностью за стратегию и исполнение, а также заявленной поддержкой развития; подробное описание помогает оценить предложение.
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Понятная зона ответственностиПоддержка развитияКибербезопасность
Оценка от Hirify AI
Мэтч & Сопровод
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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
ABM Campaign Manager (B2B Marketing): Building and optimizing integrated account-based marketing campaigns for Enterprise and Mid-Market audiences with an accent on paid advertising, personalized content, direct mail, gifting, and Sales coordination. Focus on audience segmentation, campaign experimentation, account engagement, meeting generation, and pipeline progression.
Location: Remote in the United States; other listed locations are Canada, the United Kingdom, and the United States.
Salary: USD 95,000–119,000 annual base salary, plus equity and benefits.
Company
hirify.global develops secure networking software that connects people and devices and is used by individuals and organizations to protect networks and share access to internal tools.
What you will do
Own the strategy, planning, execution, and optimization of integrated ABM campaigns for Enterprise and Mid-Market audiences.
Develop campaign audiences, messaging, channel plans, budgets, and success metrics based on Sales priorities and account insights.
Manage targeted LinkedIn advertising, personalized landing pages, direct mail, gifting, and other digital ABM experiences.
Partner with Sales, GTM Operations, Sales Enablement, Product Marketing, Content, Events, Partner Marketing, and other stakeholders on account-specific campaigns.
Track performance, test new approaches, and optimize account engagement, meetings, pipeline creation, and progression.
Requirements
5+ years of B2B marketing experience, including ABM campaigns for both net-new acquisition and customer expansion.
Experience independently developing and executing multi-channel campaigns from strategy through measurement.
Hands-on experience with LinkedIn advertising, audience segmentation, and marketing automation.
Hands-on experience with personalized landing page platforms such as Userled or Mutiny.
Experience with direct mail, gifting, personalization, or other creative account engagement tactics and platforms such as Reachdesk or Sendoso.
Strong understanding of how marketing campaigns support Sales engagement and pipeline generation.
Comfort working with data, testing ideas, and using performance insights to improve results.
Organized, creative, and comfortable managing multiple campaigns and stakeholders simultaneously.
Nice to have
Experience marketing to technical or Enterprise B2B audiences.
Familiarity with Salesforce, HubSpot, LinkedIn Campaign Manager, Clay, or Common Room.
Experience with partner or co-marketing campaigns.
Culture & Benefits
Flexible, remote-first environment with virtual and in-person social events and access to a corporate co-working program.
Comprehensive health, vision, dental, retirement contribution matching, equity, and variable commission for quota-based roles.
Paid time off, paid parental leave, and annual company retreats and team off-sites.
USD 1,500 annual professional development allowance, plus mentorship, coaching, and internal promotion opportunities.
Company-owned laptop, monthly home internet reimbursement, and USD 500 for home-office customization.
Inclusive and accessible hiring process; AI-assisted screening and assessment tools are used, while hiring decisions are made by people.
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