Regional Marketing & Customer Engagement Manager (Insurance)

Location: Singapore; in-person collaboration is prioritized

Company

hirify.global delivers mission-critical IT services and technology solutions to customers across more than 70 countries.

What you will do

• Develop regional Insurance marketing plans based on business priorities, customer needs, and market insights.
• Coordinate end-to-end delivery of campaigns, events, customer programmes, industry initiatives, and executive engagement activities.
• Partner with Sales, account leaders, and market-facing teams on priority customers, strategic accounts, and growth opportunities.
• Develop targeted customer and account-based marketing engagement plans.
• Manage timelines, deliverables, dependencies, risks, and stakeholder responsibilities across concurrent initiatives.
• Measure programme execution, customer engagement, participation, visibility, and business impact, then optimise future activities.

Requirements

• 5–7 years of relevant marketing experience, ideally in B2B, regional, customer, field, integrated, or account-based marketing.
• Experience developing and executing integrated regional marketing plans, campaigns, and programmes.
• Experience partnering with Sales and account teams to support customer engagement, pipeline, growth, and business priorities.
• Good understanding of account-based marketing and customer-focused marketing approaches.
• Experience coordinating campaigns, events, customer programmes, industry initiatives, or executive engagement activities.
• Strong programme and project management skills, including management of multiple priorities, stakeholders, timelines, and dependencies.
• Experience using marketing performance data, customer insights, and stakeholder feedback to evaluate and optimise activities.
• Strong written and verbal communication, presentation, and stakeholder management skills.
• Ability to work across countries, business functions, and geographically distributed teams while balancing strategic planning with hands-on execution.

Nice to have

• Experience in Insurance, Financial Services, technology, IT services, or technology solutions serving the Insurance industry.
• Experience marketing enterprise technology, IT services, digital transformation, cloud, applications, data/AI, or related technology solutions.
• Experience with strategic enterprise accounts and account-level marketing plans.
• Familiarity with Salesforce, Microsoft Dynamics 365, Adobe Marketo Engage, HubSpot, or similar B2B marketing and CRM platforms.

Culture & Benefits

• Work model prioritizes in-person collaboration while offering flexibility for wellbeing, productivity, individual work styles, and life circumstances.
• Inclusive environment focused on strong connections, community, and collaboration.
• No payments or equipment purchases are required during recruitment.

Hiring process

• Apply through official hirify.global recruitment channels; DXC does not make employment offers through social media.