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7 дней назад

Senior Marketing Manager, Media (Medical Affairs)

143 590 - 194 268$
Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior Marketing Manager, Media (Medical Affairs) (Pharmaceutical HCP Media): Leading paid media strategy and execution for U.S. Medical Affairs initiatives across digital, programmatic, search, social, point-of-care, video/audio, congress, and custom partnership channels with an accent on HCP audiences, scientific communication, governance, and measurement. Focus on translating Medical priorities into agency direction, challenging recommendations, optimizing campaign performance, and building scalable media processes in a regulated environment.

Location: United States - Remote; up to 20% domestic travel annually.

Salary: $143,589.65–$194,268.35 annually.

Company

hirify.global develops treatments and advances science to improve patients' quality of life.

What you will do

  • Serve as the strategic media partner for U.S. Medical Affairs initiatives from briefing through activation, measurement, and optimization.
  • Translate Medical and scientific priorities, audience needs, milestones, content plans, and investment guidance into media planning direction.
  • Guide and evaluate agency strategies, recommendations, tactical plans, investments, activation, and measurement against Medical objectives and governance requirements.
  • Lead integrated HCP media strategies across endemic, programmatic, search, social, point-of-care, video/audio, congress, and custom partnership channels.
  • Manage agency deliverables, timelines, dependencies, escalations, campaign performance, reporting, and optimization with analytics partners.
  • Improve the Medical media operating model, identify innovation and Test & Learn opportunities, and coordinate with Medical, Commercial, Legal, Compliance, Privacy, Procurement, Analytics, and Technology stakeholders.

Requirements

  • One of the following: doctorate plus 2 years of relevant marketing/business experience; master's degree plus 4 years; bachelor's degree plus 6 years; or associate's degree plus 10 years.
  • Experience in paid media, marketing, or advertising across planning, activation, execution, optimization, and performance measurement.
  • Strong pharmaceutical or healthcare media experience, especially HCP media strategy, audience planning, and activation.
  • Experience translating business, scientific, or communication objectives into media strategy and evaluating agency recommendations.
  • Experience with integrated HCP campaigns, audience targeting and segmentation, customer journeys, campaign activation, optimization, measurement, reporting, and performance analytics.
  • Knowledge of the pharmaceutical media ecosystem, including HCP publishers, platforms, data partners, measurement approaches, and agency operating models.
  • Experience partnering with agencies and vendors and working in regulated environments with cross-functional stakeholders.
  • Strong project, stakeholder, communication, presentation, judgment, attention-to-detail, and hands-on execution skills.
  • Ability to manage multiple initiatives, timelines, partners, and dependencies; establish processes; improve operational efficiency; and learn emerging media capabilities.

Nice to have

  • Experience in a media agency, pharmaceutical company, healthcare organization, or related industry.
  • Experience supporting Medical Affairs, scientific communications, non-promotional media, or medical education.

Culture & Benefits

  • Full-time employment with a comprehensive benefits package including medical, dental, vision, life, disability, and flexible spending plans.
  • Retirement and savings plan with company contributions, discretionary annual bonus, and stock-based long-term incentives.
  • Award-winning time-off plans, work/life balance support, and career development opportunities.
  • Sponsorship for this role is not guaranteed.
  • Reasonable accommodations are provided consistent with legal requirements.

Hiring process

  • Applications are accepted until 12/02 or until a sufficient number of applications are received or a candidate is selected.
  • Applicants may redact age-identifying information, including age, date of birth, and school attendance or graduation dates.

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