Sales Development Representative (Cybersecurity Software)

Location: Waterloo; remote work with occasional in-person attendance for employees within a comfortable travel distance of an office, typically weekly to monthly depending on team needs.

Salary: $50,000–$75,000 CAD per year, with sales roles potentially including base salary and variable compensation in the total target compensation.

Company

hirify.global develops digital investigative software that acquires, analyzes, and shares evidence from computers, smartphones, tablets, and IoT-related devices for customers worldwide.

What you will do

• Qualify marketing-generated sales leads using defined criteria, with a primary focus on inbound lead response.
• Use phone, email, and social networking to prospect, understand customer needs, and qualify interest.
• Schedule discovery meetings with Account Executives for sales-ready leads and prospects.
• Use prospecting and marketing automation tools, including SalesLoft, ZoomInfo, LinkedIn Navigator, and Pardot.
• Maintain accurate new-contact records in Salesforce for long-term pipeline development.
• Provide knowledgeable service, build prospect relationships, and collaborate with cross-functional teams.

Requirements

• At least 2 years of experience in sales or customer service and the ability to work under pressure.
• University degree or college diploma in Business, Marketing, or an equivalent qualification.
• Organized, self-starting, resilient, goal-oriented, proactive, comfortable with change, and committed to follow-through.
• Strong analytical, relational, and negotiation skills, plus excellent verbal and written communication.
• Proficiency in Microsoft Office and a solid understanding of social media tools such as LinkedIn and Twitter.
• Ability to provide examples demonstrating Magnet CODE values: CARE, OWN, DEDICATE, and EVOLVE.
• Offers are contingent on satisfactory completion of a background check.

Nice to have

• Experience with a CRM system such as Salesforce.
• Familiarity with lead generation, lead follow-up, and lead tracking.
• Experience with lead prospecting software or chatbot monitoring.
• Proficiency in an additional European language.

Culture & Benefits

• Remote and hybrid-flexible work designed to support productivity and work-life balance, with occasional office attendance when practical.
• Generous time off, competitive compensation, healthcare, and retirement benefits.
• Learning and development support, volunteer opportunities, reward and recognition programs, employee committees, and resource groups.
• Inclusive, diverse, and continuously learning work environment.
• Accommodation is available throughout the hiring process upon request.

Hiring process

• Applicants should provide examples of how they demonstrated Magnet CODE in previous experiences.
• Employment offers require satisfactory completion of a legally compliant background check; refusing consent may result in revocation of the offer.