Senior Field Marketer - LATAM

Location: Remote - Mexico; the role overview also lists Colombia. Contract type: indefinite.

Company

hirify.global develops the Content Innovation Cloud and enterprise content services solutions that use intelligence and automation to help organizations operate and engage with customers.

What you will do

• Develop regional marketing strategies with demand generation teams and sales leaders.
• Design, plan, and execute field marketing campaigns and events that generate qualified leads and accelerate pipeline growth.
• Create account-based marketing programs using website personalization, gifting, conversational email, and other digital channels.
• Plan and oversee regional events, ancillary events, user forums, executive roundtables, and dinners.
• Partner with sales, campaign strategy, product marketing, and solution marketing to align messaging and program execution.
• Track performance, report on ROI, and recommend data-driven program improvements.

Requirements

• At least 3 years of B2B marketing experience, including at least 2 years in field marketing.
• Proven experience enabling and partnering with sales to achieve revenue goals, with a customer experience-first mindset.
• Experience creating and implementing successful marketing programs for prospects, accounts, and customers across multiple tactics and technologies, within budget and on time.
• Excellent written and verbal communication skills.
• Strong cross-functional project management abilities.
• Ability to influence, motivate, and mobilize team members and business partners without direct ownership, building trust and consensus.

Nice to have

• Experience with account-based marketing strategies and platforms.
• Proficiency with marketing automation tools and CRM systems.
• Strong data analytics skills and ability to translate marketing performance into actionable insights.
• Experience managing regional marketing budgets and optimizing spend for ROI.
• Familiarity with data privacy regulations and compliance requirements for field marketing programs.

Culture & Benefits

• Remote work arrangement for the role.
• Employee-focused culture with career development resources, wellbeing programs, and innovation practices.
• Inclusive workplace that values diverse viewpoints and new ideas.
• Employee initiatives and giving programs are supported.