Senior Field Marketing Specialist (B2B Technology)

Location: Remote in the United States; must be located on the East Coast and work EST hours. The role includes travel to client events and the ability to work onsite at corporate or client offices when necessary.

Company

hirify.global is a technology consulting and digital services company that partners with leading brands to build digital platforms and intelligent digital experiences.

What you will do

• Develop and execute regional field marketing plans for North America aligned with commercial and business objectives.
• Design integrated campaigns combining digital marketing, content, events, account-based marketing, and partner marketing.
• Collaborate with Sales, Client Partners, Industry leaders, and global marketing teams to identify target accounts, adapt campaigns, and convert qualified leads into pipeline.
• Lead regional event strategy and activation, including partner events, industry events, roundtables, C-suite programs, and VIP client experiences.
• Build client stories, thought leadership, public relations, social content, and client advocacy programs.
• Track campaign performance, manage budgets and vendors, and optimize activities using pipeline, conversion, engagement, and ROI metrics.

Requirements

• 5+ years of experience in B2B marketing, field marketing, demand generation, or integrated marketing.
• Experience managing integrated marketing campaigns and executive-level events.
• Experience working closely with Sales teams to support pipeline generation.
• Strong project management, stakeholder management, analytical, written, and verbal communication skills.
• Ability to manage multiple priorities across regions and stakeholders in a fast-paced workload.
• Bachelor’s degree or professional qualification is preferred.
• Excellent spoken and written English, including confident oral and written business communication.
• Ability to travel for key marketing events and initiatives where clients are located.
• For business travel or event attendance, a valid driver’s license and acceptable driving record are required where driving is an essential job function.

Nice to have

• Experience with account-based marketing programs.
• Familiarity with CRM and marketing automation platforms such as Marketo, HubSpot, or similar.
• Experience in technology consulting, digital services, IT services, SaaS, or professional services.
• Experience in a global matrix organization and with external agencies or strategic partnerships.
• Knowledge of digital transformation, cloud, AI, software engineering, or consulting markets.
• Strong relationship-management skills, emotional intelligence, judgment, and problem-solving ability.
• Ability to switch between strategic and tactical work and collaborate across the business.

Culture & Benefits

• Full-time employment with remote work, flexible working hours, and occasional internal, external, corporate, or client office meetings.
• Healthcare benefits including medical, dental, vision, disability coverage, life insurance, and AD&D coverage.
• Flexible Spending Accounts, a Health Savings Account, and a 401(k) plan with employer match.
• Competitive salary package, share plan, performance bonuses, recognition awards, and referral bonus.
• Career coaching, development programs, training, certifications, conferences, and online learning platforms.
• Wellbeing programs, employee assistance, technical communities, hobby clubs, and inclusion and diversity initiatives.