Vice President (VP) of Marketing

Location: Fully remote; role associated with Atlanta, GA and US-based benefits

Salary: $175,000–$200,000 per year

Company

hirify.global is solving the affordable housing crisis through a marketplace designed to help people find comfortable places to live.

What you will do

• Own full-funnel marketing strategy across awareness, consideration, engagement, and conversion, translating growth targets into channel goals, budgets, forecasts, and measurable outcomes.
• Lead paid acquisition across search, local bidding, paid social, display, video, and emerging channels while optimizing creative, landing pages, CAC, and payback.
• Build organic, SEO, content, social, referral, and brand programs to diversify acquisition.
• Own email, SMS, push, and in-app lifecycle marketing across application, booking, move-in, and retention.
• Develop structured growth experiments, evaluate results, and scale or stop programs based on performance.
• Lead a multidisciplinary marketing team and collaborate with Data, Product, Finance, Operations, Sales, Supply, and Member/Host Success on marketplace growth.

Requirements

• 10+ years of consumer or marketplace marketing experience, including 5+ years in a senior leadership role owning a multi-channel marketing function and its results.
• Experience scaling paid acquisition across search, local bidding, paid social, display, video, and affiliate, with direct ownership of a multi-million-dollar budget and CAC and payback targets.
• Experience marketing a two-sided marketplace, consumer subscription, or transaction-based business where demand and supply must grow together; housing, rentals, real estate, e-commerce marketplaces, or travel-based intent search experience is particularly valuable.
• Track record of helping a company navigate significant growth and explaining how the marketing engine, channel mix, and operating model evolved.
• Strong fluency in attribution, incrementality testing, marginal CAC, LTV, payback, forecasting, and channel-level business cases.
• Hands-on experience with marketing campaigns, ad platforms, creative testing, landing-page optimization, analytics, and reporting.
• Experience leading and developing multidisciplinary teams across paid, organic/content, social, lifecycle, and brand marketing, including hiring and developing leaders.
• Builder-operator mentality, strong cross-functional collaboration skills, comfort with AI tools and marketing technology, and commitment to hirify.global's affordable-housing mission.

Culture & Benefits

• Fully remote position.
• Equity incentive plan and company-wide bonus opportunity.
• National medical, dental, and vision plans; company-provided life insurance; optional accidental insurance, FSA, and DCFSA benefits.
• Unlimited paid time off, eleven company-observed holidays, and twelve weeks of paid leave for birth and non-birth parents.
• 401(k) plan and the opportunity to work on affordable-housing access.

Hiring process

• Application review followed, if eligible, by a 30-minute PeopleOps phone call.
• Potential one-hour video interview with the Chief Growth Officer, followed by a one-hour leadership panel and a final CEO interview.
• The panel stage includes an assessment showcasing market launch skills for discussion.