Sr. Associate, Global Engagement Marketing

Location: New York, NY

Base salary: $95,000–$110,000 per year

Company

Modern CPG portfolio behind Harry’s, Flamingo, Lume, Mando, and Coterie, focused on building direct-to-consumer brands and improving customer experiences.

What you will do

• Build, QA, schedule, and launch email and SMS campaigns in Klaviyo, ensuring accurate formatting, links, segmentation, compliance, and customer experience.
• Turn briefs, calendars, product priorities, and creative assets into shippable owned-channel communications.
• Support product launches, seasonal and promotional campaigns, retention initiatives, winback efforts, and always-on lifecycle communications.
• Coordinate with Brand, Creative, Digital Product, Analytics, Growth, CX, Legal, Finance, and regional partners across the US, UK, Canada, and Germany.
• Monitor campaign performance and customer behavior, using Klaviyo and analytics insights to identify tests and optimizations.
• Improve campaign planning, buildout, QA, documentation, templates, reporting, flows, triggered communications, and personalization testing.

Requirements

• Strong hands-on comfort with CRM tools, ideally Klaviyo, including email and SMS campaign buildout, QA, and launch.
• Experience supporting email, SMS, CRM, lifecycle, retention, or ecommerce marketing campaigns, ideally for a consumer brand or subscription business.
• Strong attention to detail, operational organization, and judgment about details affecting customer experience.
• Ability to work with copy, storytelling, customer messaging, data, campaign performance, trends, and practical optimizations.
• Proactive communication skills, including dependency management, early risk escalation, and independent execution.
• Organization and collaboration skills for working with global teammates across time zones, including a UK-based manager.
• Customer-centric judgment for making owned-channel communications useful, clear, and engaging.
• Must be able to work in New York, NY.

Culture & Benefits

• Collaborative, entrepreneurial, customer-focused culture with flexible working hours.
• Medical, dental, and vision coverage, plus a 401(k) match.
• Equity, learning and development stipend, and free products from the brand portfolio.
• Flexible time off and extended sabbatical eligibility after 5, 10, and 15 years.
• Paid parental leave of 20 weeks for birth parents or 16 weeks for other paths to parenthood.
• In-person and virtual team events, including team building activities and parties.

Hiring process

• Visa sponsorship may be supported through immigration counsel, including preparation and submission of required legal filings.
• Applications should be submitted through the official careers page; no application, processing, or training fees are charged.