Product Marketing Manager (Cybersecurity)

Location: On-site in Israel; candidates based in Charlotte may also be considered

Company

hirify.global develops enterprise cybersecurity solutions focused on AI security, identity-driven security, automated microsegmentation, and cyberattack containment.

What you will do

• Own positioning, messaging, differentiation, and go-to-market strategy for hirify.global solutions, capabilities, launches, and product enhancements.
• Translate product architectures, security research, and technical capabilities into business outcomes including cyber-risk reduction, business continuity, and lower operational complexity.
• Develop technical presentations, solution narratives, demonstrations, buyer personas, use cases, sales readiness materials, and executive messaging.
• Build competitive positioning, battlecards, objection handling, and proof points for complex enterprise security deals.
• Partner with Product Management, Engineering, Sales, Demand Generation, Content, and Brand Marketing on launches, customer insights, campaigns, and thought leadership.
• Engage with customers, prospects, CISOs, security architects, and field teams to understand buying criteria, technical objections, competitive dynamics, and market opportunities.

Requirements

• 7+ years of experience in product marketing, product management, sales engineering, solutions architecture, or related technical go-to-market roles, including meaningful enterprise technology experience.
• Strong technical expertise in AI security and/or identity security, including underlying architectures, technologies, and enterprise use cases.
• Ability to translate complex technical capabilities into business value tied to risk reduction, operational efficiency, business continuity, and strategic outcomes.
• Ability to engage deeply with engineers and security architects and explain the business case to CISOs and CIOs.
• Strong understanding of enterprise security architectures and security-team challenges.
• Experience developing differentiated positioning, competitive intelligence, sales enablement, and product launch materials.
• Excellent writing, storytelling, and presentation skills, with the ability to simplify complex concepts without losing technical substance.
• Strong cross-functional collaboration and stakeholder-influence skills across Product, Engineering, Sales, and Marketing.
• Hands-on, self-directed approach with the ability to move quickly and take ownership in a growing organization.

Nice to have

• Previous experience as a Sales Engineer, Solutions Architect, or Product Manager, particularly in enterprise cybersecurity.
• Experience at a cybersecurity company focused on network security, identity security, Zero Trust, cloud security, or endpoint security.
• Hands-on familiarity with Active Directory, Entra ID, IAM, PAM, network segmentation, enterprise networking, cloud infrastructure, or Kubernetes.
• Understanding of AI agents, agentic architectures, AI security risks, and approaches to securing AI-powered environments.
• Experience positioning technically complex cybersecurity platforms for enterprise buyers.
• Familiarity with major cybersecurity vendors, competitive architectures, and enterprise security buying processes.
• Experience working directly with CISOs, security architects, and enterprise sales teams.

Culture & Benefits

• Full-time, on-site role within the Marketing department.
• Reports to the VP of Product Marketing and collaborates closely with Product Management, Engineering, Sales, Content, and Brand Marketing.
• Opportunity to work across technical product marketing, enterprise cybersecurity, competitive strategy, launches, and thought leadership.