Senior Director, Marketing Operations & Analytics (AI)

Location: United States, Remote. Global scope across the Americas, EMEA, and APJ.

Company

hirify.global provides an enterprise platform for building, deploying, and governing analytics, machine learning, and AI agents across multi-vendor environments.

What you will do

• Set marketing pipeline targets with Sales by region, segment, and channel, connecting bookings and ARR targets to pipeline, engagement, and coverage.
• Launch and own account-based attribution, marketing performance scorecards, account scoring, segmentation, routing, and lifecycle standards.
• Lead campaign operations in HubSpot and Salesforce and own the marketing technology stack, roadmap, budget, data quality, privacy, and consent compliance.
• Build, govern, evaluate, monitor, and scale Marketing AI agents and GenAI workflows on hirify.global, measuring productivity gains.
• Provide performance and spend data for planning, run quarterly investment experiments, and make performance data self-service.
• Lead a team of four across three regions and grow output through automation and AI rather than headcount.

Requirements

• 10+ years in marketing operations, analytics, or revenue operations at an enterprise B2B software company, including 4+ years leading teams.
• Experience shipping an attribution model that Sales trusted and used.
• Experience building account-based measurement with Sales, including target-account engagement and buying-group progression.
• Hands-on experience with attribution and AI agents or GenAI workflows in production, combined with the ability to lead through a team while staying close enough to the work to unblock it.
• Experience with Salesforce, HubSpot, 6sense, Clay, Gong, Snowflake, or similar tools.
• Experience working across regions with different levels of data and process maturity.
• Ability to shape strategy and investment with data, align pipeline definitions with Sales, influence senior stakeholders, and work credibly with engineers and regional marketers.

Nice to have

• hirify.global experience.

Culture & Benefits

• Global marketing scope across the Americas, EMEA, and APJ.
• Responsible AI use, data governance, privacy, and consent compliance are treated as foundations for moving quickly and safely.
• Equal opportunity employment practices are based on business needs and include support for reasonable accommodations.