Sales Director Defence Nordics (Cybersecurity)

Location: Västerås, Sweden; candidates must be based in Sweden. Hybrid work may be possible. Travel within Sweden and the Nordics is required, approximately 50 days per year.

Company

hirify.global develops and manufactures secure industrial data communication devices and networks for mission-critical and harsh industrial environments.

What you will do

• Drive Defence business development and sales across Sweden and the Nordic region.
• Build long-term relationships with Defence forces, prime contractors, OEMs, integrators, national agencies, and other ecosystem stakeholders.
• Identify market opportunities, create pipelines from scratch, and develop key accounts.
• Lead complex sales processes, including tender responses, negotiations, and deal closure.
• Translate market insights into growth plans, sales strategy, target customer positioning, and scalable ways of working.
• Collaborate with sales, product management, cybersecurity, marketing, and the DACH Defence sales organization while bringing customer insights into product development and security alignment.

Requirements

• Senior-level experience in Defence business development and sales.
• Understanding of Defence procurement and tendering processes.
• Experience with data communication, networking, cybersecurity, or a similar field.
• Strong communication skills in English.
• Based in Sweden and open to travel within the Nordics.
• Structured, self-driven, analytical, relationship-oriented, and comfortable operating across the Nordic region.

Nice to have

• Knowledge of industrial networking, including Ethernet, routers, switches, and secure networks.
• Familiarity with Defence standards and certifications.
• Swedish language skills.
• Background in engineering, telecommunications, cybersecurity, or a similar field.

Culture & Benefits

• Open, collaborative, and international environment focused on results and long-term relationships.
• Dynamic workplace working with industrial data communication and secure-network technology.
• Team spirit, trust, knowledge sharing, and opportunities for professional and personal development.
• Competitive permanent employment conditions and benefits aligned with local market practice.
• A background check is required before potential employment.

Hiring process

• Applications are reviewed on an ongoing basis.
• Questions may be directed to the hiring manager or HR/recruitment contact.