Senior Director, Player/Manager - UK Public Sector (AI)

Location: London, United Kingdom; hybrid, with attendance in the London office or on client site 2–3 days per week.

Company

hirify.global is a British AI and data technology company helping organisations make data easier to use and support business growth.

What you will do

• Define and execute the UK Public Sector go-to-market plan with EMEA leadership, regional sales, and solution owners.
• Personally lead complex, strategic, high-value opportunities across UK Central Government, National Security, and Defence.
• Build and manage a multi-stage pipeline through consultative, land-and-expand enterprise selling.
• Lead, coach, and develop Sales Directors through live deals, field observation, feedback, and performance management.
• Run forecast calls, pipeline reviews, 1:1s, and QBRs while addressing forecast accuracy and pipeline coverage gaps.
• Partner with Field Engineering, Marketing, Commercial, Product, Delivery, system integrators, cloud providers, and consulting organisations.

Requirements

• Deep practical knowledge of UK Central Government operational structures, procurement frameworks, and buying processes.
• Trusted senior-level relationships within UK Central Government departments; Security and Defence connections are highly desirable.
• Extensive experience as both an individual enterprise software sales contributor and a leader of high-performing sales professionals.
• Strong background in complex, high-value consultative solution selling to government stakeholders, including AI, Big Data, Entity Resolution, Fraud, or FinCrime solutions.
• Experience creating and managing an active, multi-stage pipeline using a storytelling-led approach.
• Executive presence, commercial drive, resilience, and strong interpersonal skills in complex, fast-paced environments.
• Ability to seek feedback, act on it, and commit fully after decisions are made.
• Must hold current SC clearance or be willing and able to achieve it.

Nice to have

• Established relationships in UK Security and Defence.

Culture & Benefits

• Hybrid workplace with flexible working hours, free access to global WeWork locations and events, and a work-from-anywhere scheme allowing up to two months outside the country of employment per rolling 12-month period.
• Competitive salary, performance-driven bonus, and pension contribution of 6% when contributing 3%.
• 25 days of annual leave, the option to buy up to five additional days, and a birthday day off.
• Enhanced family leave, private healthcare, employee assistance, wellbeing days, Calm App access, and gym discounts.
• Social budget, company events, technology and cycle-to-work schemes, volunteer day, and dog-friendly offices.
• Inclusive and accessible recruitment process with reasonable adjustments available on request.