Product Marketing Manager (Fintech)

Location: United States; remote

Company

hirify.global is an early-stage payments-as-a-service startup helping vertically focused software platforms monetize embedded payments without adding operational or regulatory burdens or costs.

What you will do

• Run product launches end-to-end, from positioning and messaging through marketing assets and enablement.
• Adapt product messaging for target verticals, buyer personas, and accounts using established frameworks and research.
• Own and maintain the sales deck, feature slides, one-pagers, objection-handling materials, and customer-success upsell collateral.
• Own the product side of the website, including the homepage and product pages, collaborating with design and web development.
• Work with content and GTM teams to publish product content, measure performance, and improve conversion rates.
• Serve as the marketing point of contact for the solutions engineer and keep product and positioning language current.

Requirements

• 3–5 years of B2B product marketing experience at a high-growth startup, including at least one end-to-end product launch.
• Ability to quickly learn unfamiliar domains, products, and features and explain them to technical and business buyers.
• Strong writing skills and flexible communication across verticals, personas, and formats.
• Credibility with sales, including experience participating in calls and incorporating account executive feedback.
• Ability to interpret data, identify meaningful insights, and communicate them through storytelling.
• AI-native approach: evaluate AI tools rigorously, test their limits, improve processes, and apply AI strategically to increase team efficiency.
• Bias toward action and ability to independently find information or the right people to solve problems.
• Organization skills to manage several launches simultaneously without losing detail.

Nice to have

• Experience in payments, fintech, or vertical SaaS.
• Familiarity with Claude Cowork, Webflow, Canva, Figma, Google Slides, and/or HubSpot.

Culture & Benefits

• Full-time role with a flexible working environment.
• Comprehensive health benefits package.
• Unlimited paid time off and paid parental leave.
• Ongoing investment in people and company culture.

Hiring process

• Reasonable accommodations are available throughout the pre-employment process through the HR team.