Brand Manager (Fintech)

Location: Toronto, Canada; hybrid work model with in-office days for connection and collaboration.

Compensation: CA$150K–CA$170K annually, plus equity, commission, and benefits.

Company

hirify.global is a Canadian financial operating system combining financial services and software to help more than 10,000 Canadian businesses manage spending, expenses, bill payments, accounts, and cash flow.

What you will do

• Drive integrated brand campaigns and brand moments from briefing through measurement, including rapid responses to cultural and news moments.
• Build, plan, buy, and measure hirify.global’s out-of-home and brand media strategy; manage vendors, budgets, and reporting.
• Coordinate with Performance Marketing to ensure campaigns run cohesively online and in the real world.
• Own sponsorships with media outlets and partners, including co-hosted events, podcasts, newsletters, and advertising placements.
• Brief designers, agencies, and creators; provide feedback that raises the creative quality and keeps work on brand.
• Establish measurement frameworks for brand health, campaign performance, and sponsorship ROI, using AI tools to accelerate planning, briefing, and reporting.

Requirements

• 5–7 years of experience in brand or integrated marketing, ideally in B2B, SaaS, or fintech.
• Experience planning, buying, and owning budgets for out-of-home or brand media campaigns.
• Experience leading integrated campaigns from concept through results.
• Experience working alongside sales and explaining how brand activity helps an account executive close a deal.
• Strong creative judgment, including the ability to brief designers and agencies and provide effective feedback.
• Practical AI fluency, with examples of using AI to improve planning, briefing, or reporting.

Nice to have

• Experience in B2B, SaaS, or fintech environments.

Culture & Benefits

• Customer-first, ownership-driven, collaborative, and growth-oriented culture.
• High-autonomy, high-growth role with a high-trust, high-performance working environment.
• Hybrid work model with in-office collaboration days in Toronto.
• Competitive compensation, equity options, benefits, and catered team lunches on Tuesdays, Wednesdays, and Thursdays.
• Dog-friendly office and an inclusive, accessible workplace.