GTM Strategy and Operations (AI)

Location: New York City, United States; hybrid schedule with three days per week at the NoHo office

Annual base salary: $125,000–$150,000, plus equity.

Company

hirify.global is building an operating system for modern fitness and wellness businesses, covering bookings, payments, payroll, and marketing, while using AI agents across company systems and customer operations.

What you will do

• Build and orchestrate AI agents, skills, data infrastructure, and automations for sales and marketing problems.
• Connect call recordings and demo notes to HubSpot, define relevant fields, and ensure demos are captured cleanly.
• Build systems that score demos against top-representative behavior and surface patterns by representative, segment, and deal stage.
• Automate sales coaching alerts and attach relevant calls and coaching points when demo quality falls below a threshold.
• Investigate ad creative performance, seller ramp-up, demo conversion, and marketing channels that generate closing pipeline.
• Own projects end to end, track GTM metrics, tune systems, and hand off reliable automations.

Requirements

• 1–3 years of experience at a top consulting, private equity, or banking firm.
• Sharp, structured thinking: ability to break down messy problems and reach defensible answers quickly.
• Builder’s instinct and evidence of shipping things directly, not only preparing presentations.
• Daily use of AI tools and an informed view of what works.
• Clear, direct communication and ability to receive feedback well.
• Ability to work from the NoHo office three days per week.
• Applicants should be comfortable with high execution intensity, changing responsibilities, and owning problems rather than only advising on them.

Nice to have

• Exposure to sales or marketing.
• Hands-on experience with automation tools or a CRM such as HubSpot.
• Interest in fitness, wellness, or small businesses.

Culture & Benefits

• Fast-growing, AI-forward environment where ideas can move from whiteboard to live implementation in days.
• Direct collaboration with the CEO and exposure to company decision-making.
• Defined first project on day one, with progression toward owning weekly responsibilities end to end.
• Potential growth into a functional lead role in sales, marketing, product, or operations.
• Medical, dental, and vision insurance; unlimited PTO; parental leave; fitness class reimbursement; and free lunches and snacks at the NoHo office.
• Stock options and competitive salary.

Hiring process

• The first 30 days focus on learning the sales and marketing motion, attending demos, and shipping a first working automation.
• By 60 days, the role is expected to own a full project from data setup to a live agent; by 90 days, it should demonstrate measurable movement on a GTM metric and operate several projects with limited direction.