crmanalyticssales enablementb2b marketingmarketing automationgo to market strategyintegrated campaignshealthcare marketing
Вакансия из Hirify Global, списка международных tech-компаний Для мэтча и отклика нужен Plus
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$86к-119к/год
$110к$140кмедиана$170к
По похожим ролям (49) ~ $140к/год
На СНГ рынке: $3.1к/мес ($2.4к - $3.5к)
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Чёткие обязанности, понятный фокус на B2B-маркетинге в здравоохранении и хороший пакет льгот делают эту вакансию достойной возможностью в крупной компании.
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Ниже рынкаПонятные задачиКрупная компанияСфера здравоохранения
Оценка от Hirify AI
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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
Senior Professional, CenterWell B2B Marketing (Healthcare): Developing and executing provider- and partner-facing marketing strategies, integrated campaigns, and sales enablement assets for CenterWell Pharmacy with an accent on healthcare communications, referral growth, and cross-functional collaboration. Focus on translating complex pharmacy services into compelling messaging, optimizing campaigns through customer insights and performance data, and measuring business impact across channels.
Location: Remote nationwide within the United States; operates on Eastern Standard Time hours and may require occasional travel to hirify.global offices for training or meetings.
Salary: $86,300–$118,700 per year, plus eligibility for a bonus incentive plan.
Company
hirify.global is a U.S. healthcare company providing insurance and CenterWell healthcare services, including pharmacy services that help people access and manage medications.
What you will do
Lead go-to-market planning for CenterWell Pharmacy B2B capabilities, audiences, and growth initiatives.
Develop integrated marketing campaigns, sales enablement resources, and provider-facing communications supporting awareness, engagement, referrals, and business development.
Create and manage presentations, toolkits, digital content, videos, case studies, collateral, and other marketing assets.
Plan targeted campaigns across email, paid media, webinars, events, conferences, and field activations.
Collaborate with sales, business development, media, digital, creative, analytics, compliance, and external partners.
Use customer insights, market trends, performance data, and KPIs to improve marketing effectiveness and communicate business impact.
Requirements
Bachelor’s degree in Marketing, Communications, Business, or a related field, or an equivalent combination of education and relevant professional experience.
3+ years of progressive marketing experience, with demonstrated experience in B2B, healthcare, pharmacy, regulated industries, or similarly complex business environments preferred.
Experience developing and executing marketing strategies and initiatives supporting business objectives, growth, customer engagement, or market expansion.
Experience partnering with sales, business development, account management, or other client-facing teams to develop marketing strategies, materials, and solutions.
Exceptional written and verbal communication skills, including the ability to translate complex information into clear messaging, presentations, and executive-level storytelling.
Strong project and program management skills, including management of concurrent priorities, timelines, deliverables, and stakeholders in a fast-paced environment.
Ability to build effective cross-functional partnerships across marketing, sales, business development, product, operations, and other business functions.
Nice to have
Experience in pharmacy, specialty pharmacy, healthcare services, or referral-based healthcare marketing.
Understanding of provider, payer, PBM, pharmaceutical manufacturer, or other healthcare audiences.
Familiarity with healthcare marketing regulations and compliance review processes.
Experience with CRM, marketing automation, sales enablement, or analytics platforms.
Experience managing agency relationships, vendors, or marketing budgets.
Culture & Benefits
Full-time employment with a 40-hour scheduled workweek and remote work arrangement.
Home internet must provide at least 25 Mbps download and 10 Mbps upload speeds; a dedicated workspace is required to protect member PHI and HIPAA information.
Benefits include medical, dental and vision coverage, 401(k), paid time off, holidays, parental and caregiver leave, disability coverage, and life insurance.
Occasional travel may be required 1–2 times per year.
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