Sales Enablement Lead (AI)

Location: On-site in London, United Kingdom

Salary: £140K–£180K plus equity

Company

hirify.global develops customer-facing AI agents for major global brands and operates primarily in person, with offices across North America, Europe, and Asia.

What you will do

• Design, build, and deliver enablement programs for European sales and sales engineering teams, including new-hire onboarding.
• Use AI tools for content creation, role-play, call coaching, and self-service seller support.
• Train EMEA sellers and sales engineers on tools for account research, call preparation, call recaps, pipeline updates, outreach, and proposals.
• Teach responsible AI use, including verification of AI output and handling customer data under GDPR and the EU AI Act.
• Create playbooks, track tool adoption and business impact, and report results to EMEA and global sales leadership.
• Localize global sales programs for EMEA, collect field feedback, and support regional launches with sales leadership and marketing.

Requirements

• 5+ years of sales enablement experience at a B2B software company, including onboarding and sales plays.
• Experience adapting centrally developed programs for a regional audience.
• Evidence of leadership through people management, project leadership, or mentoring, with genuine interest in leading a team.
• Credibility with senior sales leaders, experienced sellers, and sales engineers; strong facilitation skills.
• Daily hands-on use of AI tools and experience teaching others to adopt new tools and change their workflows.
• Comfort working independently with a team several hours behind.

Nice to have

• Experience in AI or enterprise software.
• Additional European languages.
• Experience as the first enablement hire in a region.
• Experience hiring or building a team.
• Experience running an AI fluency or AI tooling program for a sales team.
• Familiarity with the EU AI Act or GDPR as they apply to sales-team AI use.

Culture & Benefits

• Values include Trust, Customer Obsession, Craftsmanship, Intensity, and Family.
• Full-time employees receive flexible unlimited paid time off, medical, dental, and vision benefits, plus life insurance and disability benefits.
• Benefits include a country-dependent retirement plan, parental leave, fertility and family-building support through Carrot, and a discretionary benefit stipend.
• Lunch, snacks, coffee, and free alphorn lessons are provided; benefits may vary by region and are subject to change.
• Eligible full-time employees may participate in hirify.global equity plans.