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6 дней назад

Senior Integrated Marketing Manager (AI)

Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
c1
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior Integrated Marketing Manager (AI): Owning the marketing strategy, planning, and execution for Q2's AI solutions with an accent on integrated campaigns, demand generation, and cross-functional alignment. Focus on measuring campaign performance, coordinating end-to-end project plans, and using customer and competitive insights to position software offerings effectively.

Location: Austin, TX, United States; hybrid work opportunities

Company

hirify.global provides digital banking and lending solutions to banks, credit unions, alternative finance companies, and fintechs in the U.S. and internationally.

What you will do

  • Own marketing strategy, planning, and execution for the portfolio of Q2 AI solutions.
  • Build integrated campaign strategies across email, digital channels, virtual events, and other channels to support awareness and demand generation.
  • Coordinate with Product Marketing, Communications, Content, Brand, Field Marketing, Sales, Customer Success, and Product teams.
  • Define, document, and execute end-to-end campaign project plans from concept through delivery.
  • Use customer insights, market knowledge, and competitive analysis to shape campaigns and position Q2 offerings.
  • Leverage Salesforce, Marketo, Confluence, Wrike, and other marketing technology to execute, track, and report campaign results.

Requirements

  • Bachelor’s degree and at least 8 years of related experience, or an advanced degree with 6 years of experience, or equivalent related work experience.
  • Ability to quickly understand Q2’s go-to-market strategy, sales process, and software buying journey.
  • Strong understanding of target customers, their challenges, and Q2’s value proposition.
  • Strong metrics and measurement skills for evaluating demand generation campaign success.
  • Exceptional written, verbal, communication, and presentation skills.
  • Experience with Salesforce reporting, dashboards, and campaigns.
  • Strong project and time management skills across multiple concurrent projects.
  • Strong communication and interpersonal skills for building relationships with sales teams and leaders.
  • Results-focused, KPI-focused, and able to thrive in a fast-paced environment.
  • Fluent written and oral English communication is required.
  • Applicants must be authorized to work for any employer in the United States.

Nice to have

  • Understanding of B2B product marketing and product management.
  • Experience with project management tools such as Wrike.

Culture & Benefits

  • Hybrid work opportunities and flexible time off.
  • Health and wellness benefits, including health insurance and paid parental leave for eligible new parents.
  • Career development and mentoring programs.
  • Community volunteering, company philanthropy, and employee peer recognition programs.
  • Supportive and inclusive environment focused on career growth, collaboration, and physical, mental, and professional well-being.

Hiring process

  • Employment is subject to U.S. work authorization; visa sponsorship or takeover of existing employment visa sponsorship is not available.

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