Senior Marketing Technology Manager (Social Media)

Location: Milwaukee, WI Corporate; hybrid work arrangement

Salary: $89,360–$134,040 per year; geographic-specific ranges of $98,320–$147,480 and $102,800–$154,200 may apply.

Company

hirify.global is a financial services company focused on putting clients’ interests at the center of its work.

What you will do

• Lead, maintain, troubleshoot, and evolve the field social media platform supported by Sprinklr.
• Define the field MarTech roadmap by interviewing stakeholders and integrating requirements into the enterprise roadmap.
• Gather technical requirements, create user stories and testing criteria, and partner with business stakeholders on UAT.
• Build relationships with Marketing, Product, Engineering, legal, privacy, internal strategists, vendors, and agencies.
• Evaluate marketing technology stacks, monitor field usage, identify gaps and redundancies, and align capabilities with the sales funnel.
• Develop use cases, improve adoption, and influence best-in-class solutions based on technology trends and industry practices.

Requirements

• Bachelor’s degree in business, marketing, technology, or a related field.
• At least 6 years of experience supporting or executing marketing technology solutions.
• Strong understanding of business-to-consumer marketing, digital marketing, and customer online experience.
• Knowledge of web and mobile technologies and the evolving digital ecosystem.
• Outstanding communication skills and comfort working with technical and non-technical audiences.
• Ability to organize and manage multiple projects with limited supervision.
• Excellent attention to detail.
• Ability to solve complex problems through in-depth analysis, business acumen, and best practices, developing new or enduring solutions.
• Ability to gather customer requirements, communicate complex information, and collaborate with appropriate stakeholders.

Nice to have

• Experience with social media platforms such as Sprinklr or Hearsay Social.
• Experience with event management platforms such as Cvent, web analytics such as Google Analytics or Adobe, SEO, local listings management, website CRM systems, or front-end web development using HTML, JavaScript, or CSS.

Culture & Benefits

• Hybrid work environment.
• Cross-functional collaboration across Marketing, Product, Engineering, legal, privacy, and external agencies.
• Equal opportunity workplace welcoming individuals from diverse backgrounds.
• Environment supporting creative ideas, professional challenges, leadership, and personal and business objectives.
• Salary transparency with compensation determined by skills, experience, market conditions, location, and other hiring factors.