Manager, Digital Marketing Operations (AI)

Location: Remote-US

Salary: $86,000–$110,000 per year

Company

hirify.global provides SaaS healthcare technology platforms that improve pharmacy benefit management and access to cost-effective prescriptions.

What you will do

• Build, schedule, monitor, and technically configure email and SMS campaigns in Braze and Twilio.
• Manage email and SMS vendors, including onboarding, performance, and costs.
• Coordinate creative requests from briefs through timelines, reviews, approvals, and launch.
• Schedule social campaigns in Hootsuite and Later while maintaining the publishing calendar.
• Support SMS, App Install, and Paid Social activities through campaign setup, asset tracking, trafficking, and reporting.
• Use performance data, testing, and AI-assisted analysis to improve segmentation, timing, messaging, and workflow efficiency.

Requirements

• Bachelor’s degree or an equivalent combination of education and experience.
• 5+ years of digital marketing experience with a background in email and SMS marketing.
• Hands-on experience with marketing automation, ESP, and SMS tools; Braze and Twilio are strongly preferred.
• Working knowledge of HTML and CSS for building email campaigns.
• Experience managing workflows, timelines, and approvals across creative and cross-functional teams; experience with a project management tool such as Asana is preferred.
• Strong analytical skills, including Excel, with experience in reporting and data analysis.
• Experience managing vendors and budgets.
• A curious, hands-on approach to AI and automation, with willingness to learn new tools and change how work gets done.
• Excellent verbal and written communication skills, ability to collaborate across teams, work in a fast-paced environment, and balance competing priorities.

Nice to have

• Experience with Hootsuite and Later.
• Experience with Tableau.

Culture & Benefits

• Remote-US work arrangement.
• Regular collaboration across Brand, Creative, Analytics, and Performance Marketing.
• Opportunity to test AI tools for campaign QA, reporting summaries, copy variations, subject lines, and creative briefs.
• Equal opportunity and affirmative action employment practices.