Marketing Specialist (Automotive)

Location: Remote - US

Salary: $73,399–$82,000 USD annually

Company

hirify.global provides vertical software and embedded payments technology, including business management software, integrated payments, and marketing services for small and medium-sized businesses. Its Automotive Vertical serves the automotive services industry.

What you will do

• Plan, create, and publish community-focused content across Instagram, Facebook, YouTube, and other social channels.
• Manage day-to-day relationships with marketing and content agencies, including campaign briefs, deliverable reviews, and performance accountability.
• Execute email and SMS drip campaigns, trial nurture sequences, and re-engagement campaigns.
• Execute the influencer marketing program by identifying partners, managing relationships, and tracking performance.
• Coordinate marketing support for industry events, including asset creation, pre-event promotion, and post-event follow-up.
• Maintain weekly reports covering paid, organic, email, and pipeline metrics, and present updates in weekly leadership meetings.

Requirements

• 2–4 years of experience in digital marketing, ideally in a B2B SaaS or product-led growth environment.
• Hands-on experience with paid social, including Meta, Google Ads, and SEO fundamentals.
• Experience managing or coordinating external agencies or vendors.
• Experience with email marketing platforms and marketing automation; HubSpot is preferred.
• Strong written communication skills for writing briefs, reviewing copy, and coordinating creative.
• A data-driven approach to tracking results and improving performance.

Nice to have

• Experience in the automotive industry.
• Hands-on experience with AI tools such as Claude for content creation and campaign ideation.
• Graphic design skills using Canva, Adobe, or similar tools.

Culture & Benefits

• Inclusive workplace valuing diversity of thought, experience, and background.
• Equal opportunity employment practices.
• Work with a growing team focused on software, payments, customer growth, and operational excellence.