Senior Marketing Analytics Consultant

Location: London; hybrid onsite 2–3 days per week

Company

hirify.global is a strategic AI partner to Fortune 500 companies, delivering data-driven decision support and analytics solutions.

What you will do

• Partner with client stakeholders to define business objectives, marketing challenges, and strategic priorities.
• Lead marketing analytics projects from requirements gathering through execution and delivery.
• Analyze campaign performance, customer behavior, and business metrics to generate actionable insights.
• Develop marketing effectiveness measurement frameworks, dashboards, reports, and performance scorecards.
• Translate analytical findings into business recommendations and executive-ready presentations.
• Manage timelines, risks, dependencies, stakeholder communications, and coordination across analytics, data engineering, and business teams.

Requirements

• 7+ years of experience in Marketing Analytics, Business Analytics, Consulting, or related domains.
• Hands-on experience with marketing performance measurement and business insights generation.
• Strong project management, stakeholder management, analytical, problem-solving, communication, and presentation skills.
• Experience working directly with global clients and cross-functional teams, managing multiple workstreams and priorities.
• Ability to convert complex analytical findings into business-friendly recommendations and influence stakeholders.
• Strong business acumen, consulting mindset, project planning, organization, collaboration, ownership, and accountability.
• Ability to manage ambiguity and work in a fast-paced environment, with attention to detail and a proactive learning mindset.
• Strong understanding of marketing analytics, campaign analytics, customer analytics, marketing KPIs, customer segmentation, campaign effectiveness, and performance measurement frameworks.
• Experience with Excel, SQL, data analysis techniques, large datasets, and deriving business insights.
• Knowledge of analytics project lifecycle and delivery methodologies.

Nice to have

• Familiarity with Tableau, Power BI, or similar business intelligence and visualization tools.
• Understanding of Agile project delivery frameworks.
• Consulting experience.

Culture & Benefits

• 12-month fixed-term contract.
• Hybrid working arrangement requiring onsite presence in London 2–3 days per week.
• Work on strategic initiatives for a leading global payments client.
• Environment focused on innovation, collaboration, customer focus, and data-driven decision-making.