Lead Regional Marketing Manager - UKI (B2B SaaS)

Location: London; remote work available within the UK, with reliable internet access required outside a hirify.global office. Up to 25% travel for internal meetings, customer programmes, and industry events.

Company

hirify.global provides an AI-powered SaaS platform that unifies finance, risk, and sustainability data for complex organizations.

What you will do

• Align UK Sales, Marketing, and Partner teams around pipeline, account, and bookings priorities.
• Build and execute integrated regional marketing plans spanning digital, demand generation, ABM, content, events, executive engagement, and partner activity.
• Identify pipeline gaps and target audiences, then develop focused programmes that generate account engagement and progress opportunities.
• Lead Corporate and Public Sector activation within flagship UK programmes, including executive programmes, roundtables, and industry engagements.
• Adapt global, EMEA, and partner resources to support UK marketing across Corporate, Public Sector, Major, Strategic, and FSI segments.
• Measure account, engagement, and pipeline data to optimize investment and improve campaign follow-up and opportunity progression.

Requirements

• 10+ years of B2B marketing experience focused on regional, integrated, or demand-generation marketing.
• Proven experience partnering with Sales leadership to deliver commercially aligned plans.
• Experience developing integrated programmes that generate and progress enterprise pipeline.
• Deep understanding of pipeline management, account engagement, and buyer journeys.
• Experience designing integrated campaigns and account-based programmes in B2B SaaS.
• Hands-on experience using Salesforce and Marketo to inform data-driven decisions.

Nice to have

• Experience marketing to executive, corporate, enterprise, or Public Sector audiences in the UK.
• Experience working with partners, alliances, or channel teams on joint go-to-market programmes.
• Experience developing or scaling a new go-to-market motion.
• Strong understanding of ABM, digital demand generation, and executive engagement strategies.
• Ability to translate Sales priorities and market insight into actionable marketing programmes.
• Exceptional relationship skills and a commercial mindset balancing strategic planning with hands-on delivery.

Culture & Benefits

• Full-time role with remote work available within the UK.
• Up to 25% travel is required for internal meetings, customer programmes, and industry events.
• Work supports technology used by executives, boards, and regulators.
• hirify.global values diversity, collaboration, and reasonable accommodations for applicants with disabilities.
• Employees complete role-specific security and privacy training.