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7 дней назад

Senior Segment Marketing Manager (Enterprise)

Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior Segment Marketing Manager (Enterprise): Developing and executing integrated marketing strategies for North America Enterprise accounts with an accent on account-based marketing, demand generation, multi-channel campaigns, and sales alignment. Focus on engaging high-value accounts, delivering field and executive experiences, optimizing pipeline contribution, and connecting campaign performance to revenue growth.

Location: Remote - US; fully remote, US-based position with up to 20% global travel.

Company

Auros, identified as hirify.global in the company field, provides human insight through participant research, AI-powered analysis, expert services, and integrations to help organizations improve customer experiences.

What you will do

  • Develop and execute integrated marketing plans for North America Enterprise accounts aligned with awareness, demand generation, ABM, pipeline, and revenue goals.
  • Create personalized 1:1 and 1:few ABM programs, digital campaigns, email nurtures, and industry-specific initiatives for priority accounts.
  • Partner with North America Enterprise sales on account prioritization, go-to-market strategy, messaging, and outreach.
  • Lead field events, executive dinners, trade shows, virtual events, and tailored experiences to build relationships and generate pipeline.
  • Collaborate with content, creative, sales, ABM, campaigns, digital, events, operations, and analytics teams on messaging, assets, enablement, and customer journeys.
  • Measure campaign effectiveness, pipeline contribution, and revenue impact, using data to optimize performance and provide recommendations.

Requirements

  • 6+ years of B2B marketing experience, ideally in SaaS, enterprise segment marketing, field marketing, or demand generation, with knowledge of complex enterprise buying journeys.
  • Proven experience developing and executing integrated, multi-channel campaigns supporting awareness, pipeline generation, account engagement, and revenue growth.
  • Experience with ABM strategies, including 1:1 and 1:few programs, and collaboration with ABM teams to engage high-value accounts.
  • Strong experience partnering with Enterprise sales teams and influencing cross-functional stakeholders, with excellent written and verbal communication skills.
  • Hands-on experience with Salesforce, Marketo, and 6sense, plus the ability to use performance data to inform decisions and optimize campaigns.
  • Strong project management, organizational, and problem-solving skills, with the ability to balance strategic priorities and hands-on execution in a fast-paced, collaborative environment.
  • Must be US-based and able to travel globally up to 20%.

Nice to have

  • Experience marketing to banking, retail, CPG, or software industries.

Culture & Benefits

  • Fully remote work for US-based employees.
  • Up to 20% global travel is required.
  • Inclusive and accessible hiring process with accommodations available.
  • Equal opportunity workplace supporting diverse backgrounds, experiences, abilities, and perspectives.

Hiring process

  • Meet with a recruiter, then the hiring manager.
  • Participate in a panel interview.
  • Complete a final interview if applicable, followed by the offer stage.

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