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1 день назад

Senior Product Marketing Manager (Public Sector)

Формат работы
remote (только Europe)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
Europe
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior Product Marketing Manager (Public Sector): Shaping Chainalysis intelligence, data, products, AI capabilities, and services into differentiated customer narratives and go-to-market tools for government buyers with an accent on public-sector positioning, mission outcomes, and complex enterprise sales motions. Focus on building messaging for agency leaders and operational users, translating technical capabilities into mission value, and developing competitive intelligence, launch plans, sales plays, and customer-facing commercial narratives.

Location: Remote - EMEA

Company

hirify.global is a blockchain data platform powered by deep blockchain data and AI, helping organizations investigate illicit activity, manage risk exposure, and develop market solutions based on blockchain intelligence.

What you will do

  • Define and evolve the public-sector value narrative, positioning, messaging, proof points, and strategic assets.
  • Build messaging for agency leaders, investigators, intelligence analysts, regulators, and tax specialists.
  • Translate product and R&D innovation into industry solutions, use cases, sales plays, launches, and commercial offerings.
  • Shape customer-facing narratives for pricing, packaging, usage-based models, business cases, operational value, and mission impact.
  • Produce first-call decks, solution briefs, talk tracks, discovery frameworks, proof points, and sales plays for government opportunities.
  • Own public-sector competitive intelligence and bring customer, field, partner, and market insights into repeatable field tools and enablement.

Requirements

  • 5–8 years of experience in product, solutions, industry, or B2B enterprise technology marketing, including experience marketing to public-sector customers in law enforcement, intelligence, regulatory, or tax functions.
  • Demonstrated ability to build positioning and messaging that changes how customers and sellers understand a problem.
  • Exceptional writing and editorial judgment, including executive messaging, persuasive narratives, headlines, and practical sales content.
  • Strong understanding of public-sector buying journeys, decision-making processes, and mission-oriented sales motions.
  • Ability to connect technical capabilities to mission and operational value for executive buyers and hands-on users.
  • Ability to collaborate independently across R&D, Product, Sales, Marketing & Communications, technical teams, revenue teams, subject-matter experts, and senior leaders.

Nice to have

  • Experience with blockchain, digital assets, or crypto-native financial infrastructure.
  • Experience marketing AI-powered products, data platforms, intelligence products, cybersecurity, or risk and compliance technology.
  • Familiarity with consumption-based or usage-based pricing and packaging.
  • Familiarity with investigative, intelligence, national-security, regulatory, or tax use cases and policy developments shaping digital-asset markets.

Culture & Benefits

  • Remote work in the EMEA region.
  • AI is treated as a way of working, with employees expected to develop AI fluency, take ownership of output quality, experiment with tools and workflows, and collaborate across teams.
  • Emphasis on precision, sound judgment, repeatable solutions, continuous learning, and high-quality customer and field output.
  • Commitment to diversity, inclusion, and accessibility throughout the interview process.

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